Tag: Campaign

Analysis
Are digital news providers experiencing a decline in mobile traffic?

Are digital news providers experiencing a decline in mobile...

The primary causes stated are a decrease in data and news consumption, a decrease...

Analysis
Insights on Advertising Industry in 2022 and Wavemaker's Plans for 2023: Ajay Gupte

Insights on Advertising Industry in 2022 and Wavemaker's...

Ajay Gupte's insights on the advertising industry in 2022 and Wavemaker's plans...

Inside Edge
Are small and medium-sized advertising firms struggling?

Are small and medium-sized advertising firms struggling?

While some industry participants believe the situation is difficult for small businesses,...

Campaigns
ACKO creates a potent ode to Mumbai's dynamic city.

ACKO creates a potent ode to Mumbai's dynamic city.

The campaign celebrates the beneficial transformations the city has undergone throughout...

Inside Edge
Adding "Ai" to advertising

Adding "Ai" to advertising

According to experts, AI can help marketers design personalised experiences for...

Inside Edge
Kriti Sanon is the Appy Fizz brand ambassador for Parle Agro

Kriti Sanon is the Appy Fizz brand ambassador for Parle...

Sanon will appear with Jr. NTR in an upcoming Appy Fizz national television commercial

Inside Edge
With the TATA IPL 2023, Disney Star is expected to break all HD viewing records.

With the TATA IPL 2023, Disney Star is expected to break...

Star Sports hopes to reach 90 million HD viewers during the TATA IPL thanks to the...

Inside Edge
Report: Disney Star would introduce the metaverse platform in India.

Report: Disney Star would introduce the metaverse platform...

According to reports, "Starverse" will debut during IPL 2023.