Orkla India Restructures with Three New Business Units

Orkla India Implements Organizational Revamp, Introducing Three Distinct Business Units: MTR, Eastern, and International Business, to Drive Strategic Growth and Market Expansion

Orkla India Restructures with Three New Business Units

In the earlier part of this year, Orkla ASA, the renowned Norwegian industrial investment company, underwent a transformation that positioned it as a prominent industrial investment firm with twelve independent portfolio companies. Orkla ASA now announces a significant reorganization of its Indian operations, consolidating them under the umbrella of a single business entity known as Orkla India, which joins the ranks of Orkla's distinguished portfolio companies.

This strategic restructuring of Orkla India introduces the formation of three distinct business units: MTR, Eastern, and International Business (IB). This restructuring marks a defining moment for Orkla in India, as it brings together the rich heritage and expertise of two iconic brands, MTR and Eastern. The primary objective of this move is to bolster the collective business capabilities and sharpen the growth focus across these individual Business Units.

As part of this reorganization, Mr. Sanjay Sharma, the current CEO of MTR, will assume the role of CEO for Orkla India. In his capacity as CEO, Mr. Sharma will provide oversight to the operations of the three Business Units, each of which will have its own independent CEO reporting directly to him. This strategic repositioning will substantially broaden Orkla India's product portfolio, encompassing products from MTR and Eastern, while also solidifying its international presence through the newly established International Business unit. It is noteworthy that both MTR and Eastern will retain their distinctive brand identities, benefiting from the collaborative synergies, economies of scale, specialized expertise, and cost advantages that this reorganization brings.

This realignment is expected to empower the Business Units to exchange knowledge, harness their strengths, and fortify their positions as leaders in their respective market segments and geographical areas. Atle Vidar Nagel Johansen, Chairman of Orkla India, expressed his views on this transformation, emphasizing the significance of the acquisition of Eastern, which has significantly expanded Orkla's presence in the Indian market. He expressed confidence in Mr.Sanjay Sharma's leadership as the spearhead of Orkla India and anticipated continued success in the market through this reorganization. The three Business Units are poised to play a pivotal role in reinforcing Orkla's overall portfolio, which places a strong emphasis on the potential of local brands and leadership in distinctive market segments.

Sanjay Sharma, CEO of Orkla India, emphasized the importance of local relevance in India, underscoring that food is inherently tied to culture, language, and customs, deeply rooted in local heritage. Orkla India is a collective of heritage brands, considered custodians of culture and regional cuisine on their respective terrains. Each of the Business Units is at a different stage of evolution, and the consolidation under Orkla India's umbrella will provide a dedicated focus to accelerate their individual growth trajectories.

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