Tag: Digital Ad Campaign
India uses voice search twice as much as the rest of the...
Experts in media and marketing explain how brands can best optimise video searches...
Real world to metaverse: Will meta platforms recover in...
A €390 million fine imposed by a UK court for the illegal use of data for targeted...
Esports 2023: Advertisers are in the game now
Experts say that there are now countless advertising opportunities because the Indian...
Social and content commerce are extensions of what we do:...
Devanathan, Senior Director of Social Commerce at Myntra, discusses the concept...
When consumers become brand game-changers
Industry analysts say it's no surprise that advertisers are looking to gamers and...
The liquidity challenge and banks
Challenging situations. Banks must increase deposit rates in addition to tightening...
BOROPLUS LAUNCHES ITS WINTER CAMPAIGN WITH AKSHAY KUMAR,...
The campaign comes as winter is set in parts of the country. Part of the BoroPlus...
#RIPTwitter: Will brands soon abandon Twitter?
The hashtag "RIPTwitter" recently became popular on the network after two weeks...
GauravJuneja and MeghnaBahadur discuss how Google is assisting...
The two presented their ideas at WPP Commerce on how brands may give consumers omnichannel...
Ahead of the upcoming India Super League, CommsCredible...
The India Super League is an amateur cricket league
10% drop in Paytm shares as Softbank looks to reduce stake
The change occurs immediately after the end of the investors' share trading lock-in...
Google India reports an increase in gross ad sales of 79.4%...
The net revenue from operations is Rs 9,286 crore.
Mahendra Singh Dhoni roped in as brand ambassador for Navi.
MS Dhoni will be the face of Navi’s branding initiatives
Twitter halts its "blue check" feature after bogus accounts...
Users have been using Twitter's verification feature to pose as celebrities and...
Twitter's India unit goes negative in FY22; revenue increases...
Twitter's India division experienced losses during the fiscal year that ended on...
Meta India head Ajit Mohan resigned to join rival Snap
According to sources, Ajit Mohan, the head of Meta in India, has resigned and agreed...