Statiq Powers South India’s EV Future with Hyperlocal Drive

Statiq, one of India’s leading EV charging network providers, has launched a dynamic Hyperlocal EV Campaign across South India, targeting major cities like Hyderabad and Chennai, as well as key regions in Kerala. This campaign is more than just a marketing push—it’s a mission to make electric vehicle (EV) charging accessible, convenient, and visible for everyone, from urban commuters to residents of emerging towns.

Expanding the EV Network, One City at a Time

Statiq is rapidly building its presence in the southern states, deploying hundreds of charging points at strategic locations such as malls, hotels, fuel stations, and highways. Their network now includes advanced FLUX DC fast chargers and AutoCharge-enabled points, ensuring that EV owners can find a reliable and quick charge wherever they go.

The campaign is designed to bridge the gap in EV infrastructure, especially in areas that have so far remained underserved. Akshit Bansal, Founder & CEO of Statiq, explains, “Our Hyperlocal EV Campaign is about making EV infrastructure a reality for everyone in South India, especially in regions that have so far remained unconnected. We’re focused on bridging the gaps and ensuring that reliable, accessible charging is available not just in major cities, but across towns and emerging areas as well. As India moves towards clean mobility, we at Statiq are dedicated to deepening EV penetration and making every part of India truly EV-friendly and accessible.”

Making EV Ownership Easy and Rewarding

Statiq’s user experience is powered by its feature-rich app, which offers:

• Route Planner: Helps users optimize their trips by mapping out charging stops along the way.
• Statiq Wallet: Allows for seamless payments and rewards, making every charge more rewarding.
• Real-Time Charger Availability: Lets users check if a charger is available before they arrive, saving time and hassle.

This tech-driven approach ensures that both new and seasoned EV owners can enjoy a smooth and stress-free charging experience.

Hyperlocal Storytelling and Community Engagement

The campaign is not just about infrastructure—it’s about building a local movement. Statiq is using a mix of traditional and digital media to reach diverse audiences:

• Billboards and Hoardings: Across Hyderabad, Chennai, and Kerala cities like Kozhikode, Ernakulam, Thrissur, and Thiruvananthapuram, these displays highlight Statiq’s local presence and invite drivers to join the EV revolution.
• On-Site Standees: At charging stations, these provide clear instructions and visibility for EV users.
• Creative Print Materials: In Delhi, origami fans and bookmarks with sustainability messages are distributed, while Instamart grocery orders include Statiq bookmarks in the South.
• Localized Digital Ads: City-specific sign-up codes and targeted WhatsApp campaigns drive app downloads and charger utilization.
• Influencer Collaborations: Local creators in Tamil, Telugu, and Malayalam produce relatable content that highlights the ease and benefits of using Statiq’s network.
• In-App Content: The Statiq Buzz feature keeps users updated on new launches and features.

Raghav Arora, Co-Founder & CTO of Statiq, adds, “Statiq’s strength lies in our ability to innovate for India’s unique needs. From FLUX fast charging to hyperlocal app features, we’re ensuring that every user enjoys a seamless, tech-driven charging experience. Our vision is to power the next wave of EV adoption across real India, one city at a time.”

Driving India’s Green Mobility Revolution

Statiq’s campaign comes at a time when India’s EV adoption is accelerating, but infrastructure gaps remain a challenge. By focusing on hyperlocal engagement, Statiq is not only strengthening its position as India’s most accessible and trusted EV charging network but also empowering communities to embrace clean, sustainable mobility.

The company’s efforts align with India’s broader push towards greener transportation, reduced emissions, and energy independence. As more people switch to electric vehicles, Statiq’s growing network and innovative campaigns will play a crucial role in supporting this transition.

Statiq’s Hyperlocal EV Campaign is a bold step towards making EV charging a part of everyday life in South India. By combining advanced technology, local storytelling, and community-driven outreach, Statiq is paving the way for a cleaner, more connected future—one city, one town, and one charge at a time.