KL Rahul Invests in Metaman: A New Chapter in His Business Ventures

Indian cricketer KL Rahul has expanded his business portfolio by investing in Metaman, a premium perfume brand. Rahul will not only be an investor but also the brand ambassador for the company.

Metaman, initially a men's jewelry brand, has recently ventured into the perfume segment. The brand aims to provide high-quality products to the younger generation, particularly Gen Z. Rahul's association with the brand will further enhance its appeal and reach.

Commenting on his investment, Rahul expressed his enthusiasm for the project, stating, "These are areas I'm truly passionate about. I've chosen to enter spaces where I feel comfortable and where I can genuinely contribute." He emphasized his desire to make long-term investments beyond his cricketing career.

Harsh Maskara, co-founder of Metaman, highlighted Rahul's involvement from the early stages of the company. He praised Rahul's belief in the brand and his contributions to its growth.

Rahul's investment in Metaman is part of his broader strategy to diversify his interests. He has also invested in other ventures such as Flam, an AI-powered company, and Boldfit, a fitness and wellness platform.

Through these investments, Rahul is actively shaping the future of various industries and demonstrating his entrepreneurial spirit.