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How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 116

Lay’s has unveiled its biggest-ever rebrand, putting real potatoes, ingredient transparency...

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 1000

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 1582

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 2113

India Gold Discounts Hit Record High After Duty Hike

India Gold Discounts Hit Record High After Duty Hike

SociapaHQ May 15, 2026 0 2251

Campaigns

Technology

India Temporarily Restricts Telegram Ahead of NEET-UG 2026 Re-Exam

India Temporarily Restricts Telegram Ahead of NEET-UG 2026...

SociapaHQ Jun 16, 2026 0 100

The Indian government has temporarily restricted Telegram and disabled its message-editing...

Florida Sues TikTok Over Alleged Violations of Child Safety Law

Florida Sues TikTok Over Alleged Violations of Child Safety...

SociapaHQ Jun 16, 2026 0 113

Florida has sued TikTok, alleging the platform violated the state's child safety...

Meta Rolls Out FIFA World Cup 2026 Features Across Instagram, WhatsApp, Facebook and Threads

Meta Rolls Out FIFA World Cup 2026 Features Across Instagram,...

SociapaHQ Jun 15, 2026 0 201

Meta has rolled out FIFA World Cup 2026 features across Instagram, WhatsApp, Facebook,...

Meta Launches Football-Focused Features Across Its Apps Ahead of FIFA World Cup

Meta Launches Football-Focused Features Across Its Apps...

SociapaHQ Jun 13, 2026 0 304

Meta introduces football-focused features across Threads, Instagram, Facebook, Messenger...

Canada’s Under-16 Social Media Proposal Adds Momentum to Global Push for Youth Online Restrictions

Canada’s Under-16 Social Media Proposal Adds Momentum to...

SociapaHQ Jun 13, 2026 0 314

Canada has proposed restricting social media access for users under 16, joining...

Instagram Expands ‘Your Algorithm’ Feature to Give Users More Control Over Feed Recommendations

Instagram Expands ‘Your Algorithm’ Feature to Give Users...

SociapaHQ Jun 12, 2026 0 373

Instagram has expanded its ‘Your Algorithm’ feature to the main Feed, allowing users...

Business

Zepto’s Ad Revenue Hits Rs 1,636 Crore, Surpasses Rs 1,389 Crore Marketing Spend Ahead of IPO

Zepto’s Ad Revenue Hits Rs 1,636 Crore, Surpasses Rs 1,389...

SociapaHQ Jun 15, 2026 0 157

Zepto generated Rs 1,635.7 crore in advertising revenue in FY26, surpassing its...

Reebok India Doubles Sales, Crosses 210 Stores Under Aditya Birla Ownership

Reebok India Doubles Sales, Crosses 210 Stores Under Aditya...

SociapaHQ Jun 15, 2026 0 201

Reebok India has more than doubled sales over the past three years and expanded...

Godrej Properties Crosses Rs 2,000 Crore in Sales at Bengaluru Project Launch

Godrej Properties Crosses Rs 2,000 Crore in Sales at Bengaluru...

SociapaHQ Jun 14, 2026 0 262

Razorpay Eyes IPO, May File Confidential DRHP Next Week

Razorpay Eyes IPO, May File Confidential DRHP Next Week

SociapaHQ Jun 13, 2026 0 306

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Campaigns
Underneat Launches ‘Life When I’m Offline’ Campaign Celebrating Real-World Summer Moments

Underneat Launches ‘Life When I’m Offline’ Campaign Celebrating...

SociapaHQ Jun 17, 2026 0 35

Underneat has launched its first major summer campaign, ‘Life When I’m Offline’, celebrating everyday experiences and comfort-led...

Industry
Formula 1 Names Fever as Official Ticketing Supplier in Multi-Year Global Partnership

Formula 1 Names Fever as Official Ticketing Supplier in...

SociapaHQ Jun 17, 2026 0 35

Formula 1 has signed a five-year partnership with Fever, which will become the sport's official ticketing supplier from 2027 and develop...

Industry
Yum Brands Sells Pizza Hut in $2.7 Billion Deal, Sharpens Focus on KFC and Taco Bell

Yum Brands Sells Pizza Hut in $2.7 Billion Deal, Sharpens...

SociapaHQ Jun 17, 2026 0 33

Yum Brands has agreed to sell Pizza Hut in a $2.7 billion deal, allowing the company to focus on expanding KFC and Taco Bell as it...

Industry
Coach Launches ‘&Coach’ Platform to Deepen Gen Z Engagement Through Co-Creation

Coach Launches ‘&Coach’ Platform to Deepen Gen Z Engagement...

SociapaHQ Jun 17, 2026 0 34

Coach has launched &Coach, a new platform focused on Gen Z co-creation, community participation and storytelling, featuring cultural...

Industry
TCS Partners Tottenham Hotspur to Drive Digital Transformation and Fan Engagement

TCS Partners Tottenham Hotspur to Drive Digital Transformation...

SociapaHQ Jun 17, 2026 0 40

TCS has entered a multi-year partnership with Tottenham Hotspur to support the football club's digital transformation strategy, focusing...

Business Spotlight
BigBasket Appoints Former Amazon Executive Amit Nanda as CEO

BigBasket Appoints Former Amazon Executive Amit Nanda as...

SociapaHQ Jun 17, 2026 0 49

BigBasket has appointed former Amazon India executive Amit Nanda as CEO, succeeding co-founder Hari Menon as the Tata-backed online...