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How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 1019

Lay’s has unveiled its biggest-ever rebrand, putting real potatoes, ingredient transparency...

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 1917

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 2499

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 3060

India Gold Discounts Hit Record High After Duty Hike

India Gold Discounts Hit Record High After Duty Hike

SociapaHQ May 15, 2026 0 3511

Campaigns

Technology

MeitY Removes BAT-BMS, Epoch Li-ion Apps Over E-Rickshaw Safety Concerns

MeitY Removes BAT-BMS, Epoch Li-ion Apps Over E-Rickshaw...

SociapaHQ Jul 3, 2026 0 109

India’s IT ministry removed BAT-BMS and Epoch Li-ion apps after safety concerns...

WhatsApp Denies Claims of Popular Usernames Being Reserved, Says Only Legitimate Owners Can Claim Them

WhatsApp Denies Claims of Popular Usernames Being Reserved,...

SociapaHQ Jul 3, 2026 0 128

WhatsApp says only legitimate owners can claim public figure usernames as India...

Adobe Expands Agentic AI Push With WPP, Microsoft, Anthropic Partnerships

Adobe Expands Agentic AI Push With WPP, Microsoft, Anthropic...

SociapaHQ Jul 2, 2026 0 199

Adobe has partnered with WPP, Omnicom, Accenture Song, Anthropic and Microsoft to...

Sony to End Physical Game Disc Releases for New PlayStation Titles From 2028

Sony to End Physical Game Disc Releases for New PlayStation...

SociapaHQ Jul 2, 2026 0 174

Sony will stop releasing physical discs for new PlayStation games from January 2028...

Government to Review WhatsApp Username Feature Over Impersonation Risks

Government to Review WhatsApp Username Feature Over Impersonation...

SociapaHQ Jul 2, 2026 0 179

The Indian government is reviewing WhatsApp's upcoming username feature over concerns...

Apple Brings AI Features to Creator Studio, Expands Creative Software Ecosystem

Apple Brings AI Features to Creator Studio, Expands Creative...

SociapaHQ Jul 1, 2026 0 237

Apple has rolled out a major AI-powered update to Creator Studio, adding new editing,...

Business

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Industry
Netflix India Launches NextGen India Writers' Program

Netflix India Launches NextGen India Writers' Program

SociapaHQ Jul 4, 2026 0 52

Netflix India has launched the NextGen India Writers' Program, a two-month initiative offering mentorship and workshops to emerging...

Campaigns
Jockey India Expands JKY Groove Collection, Launches 'Always In It' Campaign

Jockey India Expands JKY Groove Collection, Launches 'Always...

SociapaHQ Jul 4, 2026 0 61

Jockey India has expanded its JKY Groove youth athleisure range for men and women, backed by the 'Always In It' campaign across digital,...

Industry
Nestlé India Bets on Quick Commerce and Rural Expansion to Drive Volume Growth

Nestlé India Bets on Quick Commerce and Rural Expansion...

SociapaHQ Jul 4, 2026 0 59

Nestlé India is focusing on quick commerce, rural expansion and wider distribution to drive volume growth, while reformulating products...

Industry
Swiggy Launches 'Late Night Eats' to Cater to India's Growing Overnight Workforce

Swiggy Launches 'Late Night Eats' to Cater to India's Growing...

SociapaHQ Jul 4, 2026 0 68

Swiggy has launched Late Night Eats, a food delivery programme available from 10 PM to 5 AM across 30 cities, targeting professionals...

Industry
Maharashtra to Ban Sale of Sting, Other Energy Drinks Within 500 Metres of Schools

Maharashtra to Ban Sale of Sting, Other Energy Drinks Within...

SociapaHQ Jul 3, 2026 0 90

Maharashtra will prohibit the sale of Sting and other energy drinks within 500 metres of schools and step up awareness efforts over...

Industry
Brands Turn Viral Empire State Building Proposal Into a Moment Marketing Opportunity

Brands Turn Viral Empire State Building Proposal Into a...

SociapaHQ Jul 3, 2026 0 205

A viral Empire State Building proposal inspired brands including Savana, Canva, Airtel and Too Yumm to join the trend, highlighting...