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Industry

Reliance Consumer Enters Ice Cream Market with Launch of ‘Bombay Creamery’

Reliance Consumer Enters Ice Cream Market with Launch of...

Sandhya Sep 2, 2026 0 68

Reliance Consumer Products Limited (RCPL) enters India's ice cream sector with the...

Analysis

Maggi Case Study: How Nestlé Built India's Most Loved Instant Noodle Brand

Maggi Case Study: How Nestlé Built India's Most Loved Instant...

SociapaHQ Jul 21, 2026 0 827

Explore how Maggi became India's most loved comfort food brand through smart marketing,...

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 2433

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 3306

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 3870

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 4865

Campaigns

Technology

Instagram Refreshes Its Wordmark Logo After 10 Years

Instagram Refreshes Its Wordmark Logo After 10 Years

SociapaHQ Aug 14, 2026 0 329

Instagram refreshes its wordmark after 10 years, introducing sharper, redrawn lettering...

Meta Removes 756,000 Under-16 Accounts in Australia Amid Age-Ban Enforcement

Meta Removes 756,000 Under-16 Accounts in Australia Amid...

SociapaHQ Aug 14, 2026 0 380

Meta removes 756,000 Facebook and Instagram accounts linked to under-16 users in...

Facebook Launches Standalone AI-Powered Creator Studio App

Facebook Launches Standalone AI-Powered Creator Studio...

SociapaHQ Aug 13, 2026 0 386

Facebook launches its AI-powered Creator Studio app to help creators manage content,...

Apple Pay May Launch in India in October Without UPI Support: Report

Apple Pay May Launch in India in October Without UPI Support:...

SociapaHQ Aug 12, 2026 0 347

Apple Pay may launch in India in October with card payments first, while UPI support...

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds From 2027

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds...

SociapaHQ Aug 11, 2026 0 378

YouTube will raise YPP entry thresholds from 2027 and introduce a new 10M Shorts...

Google Gemini Taps Shah Rukh Khan for India Campaign

Google Gemini Taps Shah Rukh Khan for India Campaign

SociapaHQ Aug 11, 2026 0 635

Google Gemini taps Shah Rukh Khan for a new India campaign showcasing AI as an accessible,...

Business

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Campaigns
The Tata Trusts Urge India to Rethink Dementia: From Memory Loss to Loss of Identity, with Their Campaign, ‘Vajood Rahe Maujood’

The Tata Trusts Urge India to Rethink Dementia: From Memory...

Sandhya Sep 2, 2026 0 1

From redefining what dementia takes from a person to encouraging families to act early, the campaign showcases a film that calls for...

Business Spotlight
ProHance Appoints Ankur Agarwal as VP & GM ProHanceCX Sales - ProHance

ProHance Appoints Ankur Agarwal as VP & GM ProHanceCX Sales...

Sandhya Sep 2, 2026 0 57

ProHance appoints Ankur Agarwal, former Verint leader, as VP & GM of ProHanceCX Sales to drive global enterprise growth in workforce...

Inside Edge
Shah Rukh Khan Partners with Vodafone Idea to Tease Major Brand Transformation

Shah Rukh Khan Partners with Vodafone Idea to Tease Major...

Sandhya Sep 2, 2026 0 67

Vodafone Idea (Vi) signs Bollywood icon Shah Rukh Khan as brand ambassador, unveils a refreshed logo, and outlines a ₹45,000 crore...

Quick Commerce
Reliance Consumer Enters Ice Cream Market with Launch of ‘Bombay Creamery’

Reliance Consumer Enters Ice Cream Market with Launch of...

Sandhya Sep 2, 2026 0 68

Reliance Consumer Products Limited (RCPL) enters India's ice cream sector with the launch of Bombay Creamery, promising real dairy...

Campaigns
Levi’s® ‘Behind Every Original’ Campaign Returns with Chapter Two: Many Ways, One Original Starring Alia Bhatt

Levi’s® ‘Behind Every Original’ Campaign Returns with Chapter...

Sandhya Sep 1, 2026 0 87

The campaign starring Global Brand Ambassador Alia Bhatt returns with a new chapter celebrating the many influences behind every original

Campaigns
Oven Story Pizza by Rebel Foods partners with EaseMyTrip for 'Teriyaki to Tokyo'

Oven Story Pizza by Rebel Foods partners with EaseMyTrip...

Sandhya Sep 1, 2026 0 77

An integrated consumer campaign combining Japanese-inspired flavours with unforgettable travel experiences.