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How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 260

Lay’s has unveiled its biggest-ever rebrand, putting real potatoes, ingredient transparency...

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 1138

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 1719

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 2256

India Gold Discounts Hit Record High After Duty Hike

India Gold Discounts Hit Record High After Duty Hike

SociapaHQ May 15, 2026 0 2446

Campaigns

Technology

India Temporarily Restricts Telegram Ahead of NEET-UG 2026 Re-Exam

India Temporarily Restricts Telegram Ahead of NEET-UG 2026...

SociapaHQ Jun 16, 2026 0 252

The Indian government has temporarily restricted Telegram and disabled its message-editing...

Florida Sues TikTok Over Alleged Violations of Child Safety Law

Florida Sues TikTok Over Alleged Violations of Child Safety...

SociapaHQ Jun 16, 2026 0 263

Florida has sued TikTok, alleging the platform violated the state's child safety...

Meta Rolls Out FIFA World Cup 2026 Features Across Instagram, WhatsApp, Facebook and Threads

Meta Rolls Out FIFA World Cup 2026 Features Across Instagram,...

SociapaHQ Jun 15, 2026 0 356

Meta has rolled out FIFA World Cup 2026 features across Instagram, WhatsApp, Facebook,...

Meta Launches Football-Focused Features Across Its Apps Ahead of FIFA World Cup

Meta Launches Football-Focused Features Across Its Apps...

SociapaHQ Jun 13, 2026 0 452

Meta introduces football-focused features across Threads, Instagram, Facebook, Messenger...

Canada’s Under-16 Social Media Proposal Adds Momentum to Global Push for Youth Online Restrictions

Canada’s Under-16 Social Media Proposal Adds Momentum to...

SociapaHQ Jun 13, 2026 0 462

Canada has proposed restricting social media access for users under 16, joining...

Instagram Expands ‘Your Algorithm’ Feature to Give Users More Control Over Feed Recommendations

Instagram Expands ‘Your Algorithm’ Feature to Give Users...

SociapaHQ Jun 12, 2026 0 570

Instagram has expanded its ‘Your Algorithm’ feature to the main Feed, allowing users...

Business

Asian Paints Expands Regional Marketing Push as Ad Spend Crosses ₹1,270 Crore

Asian Paints Expands Regional Marketing Push as Ad Spend...

SociapaHQ Jun 19, 2026 0 54

Asian Paints increased advertising and sales promotion spending by 11.3% to ₹1,272.86...

Zepto’s Ad Revenue Hits Rs 1,636 Crore, Surpasses Rs 1,389 Crore Marketing Spend Ahead of IPO

Zepto’s Ad Revenue Hits Rs 1,636 Crore, Surpasses Rs 1,389...

SociapaHQ Jun 15, 2026 0 310

Zepto generated Rs 1,635.7 crore in advertising revenue in FY26, surpassing its...

Reebok India Doubles Sales, Crosses 210 Stores Under Aditya Birla Ownership

Reebok India Doubles Sales, Crosses 210 Stores Under Aditya...

SociapaHQ Jun 15, 2026 0 357

Godrej Properties Crosses Rs 2,000 Crore in Sales at Bengaluru Project Launch

Godrej Properties Crosses Rs 2,000 Crore in Sales at Bengaluru...

SociapaHQ Jun 14, 2026 0 408

Razorpay Eyes IPO, May File Confidential DRHP Next Week

Razorpay Eyes IPO, May File Confidential DRHP Next Week

SociapaHQ Jun 13, 2026 0 472

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Campaigns
Reliance Digital Launches ‘Baaptaa’ to Celebrate the Many Shades of Fatherhood

Reliance Digital Launches ‘Baaptaa’ to Celebrate the Many...

SociapaHQ Jun 19, 2026 0 68

Reliance Digital has launched ‘Baaptaa’, a Father’s Day campaign created with Wondrlab, celebrating the many expressions of fatherhood...

Business Updates
Asian Paints Expands Regional Marketing Push as Ad Spend Crosses ₹1,270 Crore

Asian Paints Expands Regional Marketing Push as Ad Spend...

SociapaHQ Jun 19, 2026 0 54

Asian Paints increased advertising and sales promotion spending by 11.3% to ₹1,272.86 crore in FY26 as it sharpened its focus on brand...

Campaigns
Hyundai Celebrates Fathers as Life’s Original Co-Pilots in New Father’s Day Campaign

Hyundai Celebrates Fathers as Life’s Original Co-Pilots...

SociapaHQ Jun 19, 2026 0 61

Hyundai Motor India’s Father’s Day campaign celebrates fathers as lifelong co-pilots, using a relatable driving scenario to highlight...

Campaigns
McDonald’s and Coca-Cola India Team Up for Football-Themed Mini Ball Campaign

McDonald’s and Coca-Cola India Team Up for Football-Themed...

SociapaHQ Jun 19, 2026 0 78

McDonald’s and Coca-Cola India team up for a football-themed promotion. Customers can get a free Mini Ball with Mini Ball Meals starting...

Industry
Bombay HC Allows Preity Zinta to Sue Google, Meta Over AI Deepfakes

Bombay HC Allows Preity Zinta to Sue Google, Meta Over...

SociapaHQ Jun 19, 2026 0 64

The Bombay High Court has allowed Preity Zinta to file a civil suit against Google, Meta and other online entities over the alleged...

Campaigns
BIODERMA Launches #WontLetAcneWin Campaign to Spotlight Emotional Impact of Acne

BIODERMA Launches #WontLetAcneWin Campaign to Spotlight...

SociapaHQ Jun 19, 2026 0 65

BIODERMA has launched its #WontLetAcneWin campaign during Acne Awareness Month, highlighting the emotional and social impact of acne...