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Maggi Case Study: How Nestlé Built India's Most Loved Instant Noodle Brand

Maggi Case Study: How Nestlé Built India's Most Loved Instant...

SociapaHQ Jul 21, 2026 0 432

Explore how Maggi became India's most loved comfort food brand through smart marketing,...

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 2027

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 2927

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 3513

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 4295

Campaigns

Technology

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds From 2027

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds...

SociapaHQ Aug 11, 2026 0 38

YouTube will raise YPP entry thresholds from 2027 and introduce a new 10M Shorts...

Google Gemini Taps Shah Rukh Khan for India Campaign

Google Gemini Taps Shah Rukh Khan for India Campaign

SociapaHQ Aug 11, 2026 0 41

Google Gemini taps Shah Rukh Khan for a new India campaign showcasing AI as an accessible,...

Meta Heads to US Court Over Alleged Harm to Children From Facebook, Instagram

Meta Heads to US Court Over Alleged Harm to Children From...

SociapaHQ Aug 11, 2026 0 50

Meta faces a US trial over allegations that Facebook and Instagram harmed children...

Apple Explores Screen-Free Wearable as It Rethinks Apple Watch Strategy

Apple Explores Screen-Free Wearable as It Rethinks Apple...

SociapaHQ Aug 10, 2026 0 65

Apple is exploring screen-free wearables and new Apple Watch designs as it seeks...

Adobe Brings 70+ Creative Tools to ChatGPT With New Plugin

Adobe Brings 70+ Creative Tools to ChatGPT With New Plugin

SociapaHQ Aug 7, 2026 0 116

Adobe has launched a ChatGPT plugin integrating 70+ creative tools for AI-powered...

Google Launches Wallet Feature for Kids With Parental Spending Controls

Google Launches Wallet Feature for Kids With Parental Spending...

SociapaHQ Aug 7, 2026 0 92

Google has introduced a Wallet feature in the US that lets parents manage digital...

Business

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Campaigns
redBus Launches ‘Freedom Bottle’ Campaign on Women’s Hydration During Bus Journeys

redBus Launches ‘Freedom Bottle’ Campaign on Women’s Hydration...

SociapaHQ Aug 11, 2026 0 22

redBus launches ‘Freedom Bottle’ campaign highlighting women’s hydration and restroom challenges during long bus journeys.

Industry
Maharashtra FDA Suspends Blinkit Dark Store’s Food Licence Over Hygiene Violations

Maharashtra FDA Suspends Blinkit Dark Store’s Food Licence...

SociapaHQ Aug 11, 2026 0 35

Maharashtra FDA suspends Blinkit’s Malad dark store licence after finding cockroach infestation, expired food and hygiene violations.

Campaigns
Starbucks India Puts Espresso Craft at the Heart of New Campaign

Starbucks India Puts Espresso Craft at the Heart of New...

SociapaHQ Aug 11, 2026 0 34

Starbucks India’s new campaign celebrates espresso craft, tracing its journey from coffee plantations to the cup.

Industry
EY Creates ‘Agent Economics’ Unit to Track Returns From AI Investments

EY Creates ‘Agent Economics’ Unit to Track Returns From...

SociapaHQ Aug 11, 2026 0 41

EY is creating an AI Value Realization Office to track AI spending, agent costs and returns on its growing AI workforce.

Industry
Flipkart Turns ‘British Raj’ Into Playful Independence Day Activation for Freedom Sale

Flipkart Turns ‘British Raj’ Into Playful Independence...

SociapaHQ Aug 11, 2026 0 36

Flipkart turns “British Raj” into a playful Independence Day activation to promote its Freedom Sale through social and OOH.

Technology
YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds From 2027

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds...

SociapaHQ Aug 11, 2026 0 38

YouTube will raise YPP entry thresholds from 2027 and introduce a new 10M Shorts views requirement for continued monetisation.