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How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 197

Lay’s has unveiled its biggest-ever rebrand, putting real potatoes, ingredient transparency...

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 1078

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 1657

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 2194

India Gold Discounts Hit Record High After Duty Hike

India Gold Discounts Hit Record High After Duty Hike

SociapaHQ May 15, 2026 0 2366

Campaigns

Technology

India Temporarily Restricts Telegram Ahead of NEET-UG 2026 Re-Exam

India Temporarily Restricts Telegram Ahead of NEET-UG 2026...

SociapaHQ Jun 16, 2026 0 190

The Indian government has temporarily restricted Telegram and disabled its message-editing...

Florida Sues TikTok Over Alleged Violations of Child Safety Law

Florida Sues TikTok Over Alleged Violations of Child Safety...

SociapaHQ Jun 16, 2026 0 203

Florida has sued TikTok, alleging the platform violated the state's child safety...

Meta Rolls Out FIFA World Cup 2026 Features Across Instagram, WhatsApp, Facebook and Threads

Meta Rolls Out FIFA World Cup 2026 Features Across Instagram,...

SociapaHQ Jun 15, 2026 0 295

Meta has rolled out FIFA World Cup 2026 features across Instagram, WhatsApp, Facebook,...

Meta Launches Football-Focused Features Across Its Apps Ahead of FIFA World Cup

Meta Launches Football-Focused Features Across Its Apps...

SociapaHQ Jun 13, 2026 0 393

Meta introduces football-focused features across Threads, Instagram, Facebook, Messenger...

Canada’s Under-16 Social Media Proposal Adds Momentum to Global Push for Youth Online Restrictions

Canada’s Under-16 Social Media Proposal Adds Momentum to...

SociapaHQ Jun 13, 2026 0 403

Canada has proposed restricting social media access for users under 16, joining...

Instagram Expands ‘Your Algorithm’ Feature to Give Users More Control Over Feed Recommendations

Instagram Expands ‘Your Algorithm’ Feature to Give Users...

SociapaHQ Jun 12, 2026 0 487

Instagram has expanded its ‘Your Algorithm’ feature to the main Feed, allowing users...

Business

Zepto’s Ad Revenue Hits Rs 1,636 Crore, Surpasses Rs 1,389 Crore Marketing Spend Ahead of IPO

Zepto’s Ad Revenue Hits Rs 1,636 Crore, Surpasses Rs 1,389...

SociapaHQ Jun 15, 2026 0 246

Zepto generated Rs 1,635.7 crore in advertising revenue in FY26, surpassing its...

Reebok India Doubles Sales, Crosses 210 Stores Under Aditya Birla Ownership

Reebok India Doubles Sales, Crosses 210 Stores Under Aditya...

SociapaHQ Jun 15, 2026 0 293

Reebok India has more than doubled sales over the past three years and expanded...

Godrej Properties Crosses Rs 2,000 Crore in Sales at Bengaluru Project Launch

Godrej Properties Crosses Rs 2,000 Crore in Sales at Bengaluru...

SociapaHQ Jun 14, 2026 0 346

Razorpay Eyes IPO, May File Confidential DRHP Next Week

Razorpay Eyes IPO, May File Confidential DRHP Next Week

SociapaHQ Jun 13, 2026 0 394

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Business Spotlight
Bata India Appoints Nike Veteran Sanjay Rao as MD and CEO

Bata India Appoints Nike Veteran Sanjay Rao as MD and CEO

SociapaHQ Jun 18, 2026 0 56

Bata India has appointed former Nike executive Sanjay Rao as its new Managing Director and CEO, succeeding Gunjan Shah as the footwear...

Campaigns
Goodknight Highlights Six-Minute Mosquito Protection in New TVC for Flash Liquid Vaporiser

Goodknight Highlights Six-Minute Mosquito Protection in...

SociapaHQ Jun 18, 2026 0 63

Goodknight has launched a new campaign for its Flash liquid vaporiser, highlighting its six-minute mosquito protection promise through...

Campaigns
Vector X Launches ‘Har Game Ke Liye Ready’ Campaign Celebrating India’s Football Culture

Vector X Launches ‘Har Game Ke Liye Ready’ Campaign Celebrating...

SociapaHQ Jun 18, 2026 0 69

Vector X has launched ‘Har Game Ke Liye Ready’, a football-themed campaign celebrating grassroots football, training culture, community...

Industry
Netflix Teaser Sparks Buzz Around Possible ‘India’s Got Latent’ Season 2 Partnership

Netflix Teaser Sparks Buzz Around Possible ‘India’s Got...

SociapaHQ Jun 18, 2026 0 58

Netflix has sparked speculation about a possible partnership for Samay Raina’s India’s Got Latent Season 2 after sharing a cryptic...

Campaigns
IGP Launches ‘To Papa My Hero’ Campaign for Father’s Day, Partners Tim Hortons and Dave & Buster’s

IGP Launches ‘To Papa My Hero’ Campaign for Father’s Day,...

SociapaHQ Jun 18, 2026 0 85

IGP has launched its Father’s Day campaign, ‘To Papa My Hero’, featuring digital films, influencer activations and partnerships with...

Campaigns
Lexpure Ropes in Kareena Kapoor for Campaign Highlighting RO Component Quality

Lexpure Ropes in Kareena Kapoor for Campaign Highlighting...

SociapaHQ Jun 18, 2026 0 118

Lexpure has launched a digital campaign featuring Kareena Kapoor to raise awareness about the role of internal RO components in water...