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Industry

SW Network Partners with LAVA to Take Indian Smartphone Global

SW Network Partners with LAVA to Take Indian Smartphone...

Sandhya Sep 3, 2026 0 60

LAVA expands to the UK with the launch of its AGNI 4N smartphone, partnering with...

Reliance Consumer Enters Ice Cream Market with Launch of ‘Bombay Creamery’

Reliance Consumer Enters Ice Cream Market with Launch of...

Sandhya Sep 2, 2026 0 93

Reliance Consumer Products Limited (RCPL) enters India's ice cream sector with the...

Analysis

Maggi Case Study: How Nestlé Built India's Most Loved Instant Noodle Brand

Maggi Case Study: How Nestlé Built India's Most Loved Instant...

SociapaHQ Jul 21, 2026 0 843

Explore how Maggi became India's most loved comfort food brand through smart marketing,...

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

SociapaHQ Jun 16, 2026 0 2449

Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

SociapaHQ Jun 3, 2026 0 3324

Delivery Costs In Asia Pacific Rise 19% Amid Middle East Conflict: FarEye Report

Delivery Costs In Asia Pacific Rise 19% Amid Middle East...

SociapaHQ May 25, 2026 0 3889

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

US Sues Chick-fil-A Franchisee Over Alleged Religious Discrimination

SociapaHQ May 17, 2026 0 4890

Campaigns

Technology

Instagram Refreshes Its Wordmark Logo After 10 Years

Instagram Refreshes Its Wordmark Logo After 10 Years

SociapaHQ Aug 14, 2026 0 351

Instagram refreshes its wordmark after 10 years, introducing sharper, redrawn lettering...

Meta Removes 756,000 Under-16 Accounts in Australia Amid Age-Ban Enforcement

Meta Removes 756,000 Under-16 Accounts in Australia Amid...

SociapaHQ Aug 14, 2026 0 406

Meta removes 756,000 Facebook and Instagram accounts linked to under-16 users in...

Facebook Launches Standalone AI-Powered Creator Studio App

Facebook Launches Standalone AI-Powered Creator Studio...

SociapaHQ Aug 13, 2026 0 410

Facebook launches its AI-powered Creator Studio app to help creators manage content,...

Apple Pay May Launch in India in October Without UPI Support: Report

Apple Pay May Launch in India in October Without UPI Support:...

SociapaHQ Aug 12, 2026 0 373

Apple Pay may launch in India in October with card payments first, while UPI support...

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds From 2027

YouTube Raises YPP Entry Bar, Sets New Shorts Earning Thresholds...

SociapaHQ Aug 11, 2026 0 403

YouTube will raise YPP entry thresholds from 2027 and introduce a new 10M Shorts...

Google Gemini Taps Shah Rukh Khan for India Campaign

Google Gemini Taps Shah Rukh Khan for India Campaign

SociapaHQ Aug 11, 2026 0 661

Google Gemini taps Shah Rukh Khan for a new India campaign showcasing AI as an accessible,...

Business

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Business Spotlight
Tamannaah Bhatia Named India Brand Ambassador for GUESS Watches

Tamannaah Bhatia Named India Brand Ambassador for GUESS...

Sandhya Sep 3, 2026 0 54

GUESS Watches appoints actor Tamannaah Bhatia as its new brand ambassador in India, starting with the FW26 campaign launch in September.

Campaigns
PUMA Unveils ‘Meditation in Motion’ Campaign Featuring 40 Ladakh Monks

PUMA Unveils ‘Meditation in Motion’ Campaign Featuring...

Sandhya Sep 3, 2026 0 45

PUMA India launches its 'Meditation in Motion' campaign featuring 40 Buddhist monks at Thiksey Monastery, exploring the shared focus...

Business Updates
Adobe Acquires Peak XV-Backed Rilo to Accelerate Agentic AI for Marketers

Adobe Acquires Peak XV-Backed Rilo to Accelerate Agentic...

Sandhya Sep 3, 2026 0 60

Adobe expands its agentic AI ecosystem by acquiring Peak XV-backed Indian AI startup Rilo to streamline automated marketing and go-to-market...

Campaigns
From ₹20 Pack to Meeting a Superstar: Lay’s Unveils Massive ‘Kholo, Ranbir Se Milo’ Fan Campaign

From ₹20 Pack to Meeting a Superstar: Lay’s Unveils Massive...

Sandhya Sep 3, 2026 0 47

Lay’s launches the ‘Lay’s Kholo, Ranbir Se Milo’ campaign on ₹20 packs, offering fans rewards up to ₹2 crore, including smartphones,...

Business Updates
Godrej Consumer Outlines New Growth Strategy Under CEO Aasif Malbari

Godrej Consumer Outlines New Growth Strategy Under CEO...

Sandhya Sep 3, 2026 0 53

Godrej Consumer Products targets double-digit volume growth under new CEO Aasif Malbari through core execution, ₹200 crore R&D investments,...

Campaigns
From the Original to the Most Loved, Americana Celebrated World Coconut Day with the Crunch Of India - Coconut Cookies

From the Original to the Most Loved, Americana Celebrated...

Sandhya Sep 3, 2026 0 53

Celebrate World Coconut Day with Americana Coconut Cookies, the original pioneer of real coconut flavor and signature crunch in India....