Tag: Internet News
Partnership announcements: Will influencer marketing remain...
The majority of industry participants believe that while the guidelines will make...
'Cutting marketing budgets in difficult times is not a...
A panel of industry leaders presented ideas on effective marketing strategies at...
Top OTT in India and third worldwide in terms of downloads...
MX Player, the top OTT platform in India, has achieved yet another milestone that...
Trending Now: 2023 predictions for TV advertising
More viewers than ever are streaming, which will cause TV advertising to become...
TAM AdEx reports a 26% increase in TV ad volumes in year...
According to TAM AdEx's in 2022, television ad volumes increased by 26% during the...
The marketing budget for JOY has been rising annually:...
The company's most well-known brand, JOY, is discussed by RSH Global's CMO, along...
The time is now for brands to purge their advertising supply...
Extreme Reach India's managing director, Dipali Mahesh, offers suggestions for resolving...
Human interactions will be powered by empathy, a clean,...
Operational efficiencies, stronger strategies, and a much stronger focus on creating...
Placement of McDonald's Emily in Paris: Tastes off or fine?
According to experts, the brand integration is jarring and doesn't fit with the...
The emergence of social commerce: Why are brands becoming...
Currently valued at $2 billion, the social commerce market is anticipated to grow...
Looking back at the Top 7 series that dominated OTT platforms...
The top 7 blockbuster series on OTT platforms that grabbed the attention of customers...
We Have High Hopes for An Increase in Consumer Demand
The most recent campaign for Dabur Chyawanprash and how the flagship brand performed...
The key initiatives for B2B marketing in 2023.
Guest article by Sachin Sharma, Director of Enterprise Marketing Solutions at LinkedIn...
‘Slice-of-life’ a Marquee Initiative Film by McDonalds
This is the third film which has a unique take on inclusivity from the EatQual initiative.
Positive Effect of Digital Marketing on Indian D2C Market
How brands may successfully use direct-to-consumer marketing, choosing the correct...
Disha Patani joins Hershey India as a brand ambassador...
John Abraham and Disha Patani will work together to develop the brand's 'Fit is...