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Campaigns
Nescafé’s Decaf Campaign Transforms Panama City into Sleep-Friendly Haven

Nescafé’s Decaf Campaign Transforms Panama City into Sleep-Friendly...

Prakhar Apr 23, 2025 0 53

Nescafé’s decaf ad helped Panama City rediscover restful nights, blending public...

Campaigns
Plum Bodylovin Unveils Innovative Scented Billboard in Gurugram Buzz

Plum Bodylovin Unveils Innovative Scented Billboard in...

Prakhar Feb 25, 2025 0 42

Plum Bodylovin and SW Network launch an innovative scented billboard in Gurugram,...

Campaigns
CARS24's Billboards: Wrecking Reckless Driving Habits

CARS24's Billboards: Wrecking Reckless Driving Habits

Prakhar Jan 14, 2025 0 66

CARS24's innovative billboard campaign uses real car wrecks and witty messages to...

Industry
Media Owners Challenge BMC's New Out-of-Home Advertising Policy

Media Owners Challenge BMC's New Out-of-Home Advertising...

Sumit Rawat Jul 4, 2024 0 60

Stakeholders criticize BMC's draft policy for lack of consultation and its potential...