Kareena Kapoor Shines in Malabar’s New Diamond Campaign

Kareena Kapoor Khan Fronts Malabar Gold’s NUWA Diamond Collection, Inspiring Women to #ShineOutLoud

Malabar Gold & Diamonds, a global leader in luxury jewellery, has unveiled its latest natural diamond collection, NUWA by Mine Diamonds, with Bollywood icon Kareena Kapoor Khan as the face of its new campaign. The campaign, themed #ShineOutLoud, is more than just a showcase of sparkling jewellery—it’s a celebration of women’s strength, self-expression, and modern style.

A Collection for the Modern Woman

The NUWA collection stands out for its blend of abstract, contemporary forms and lightweight luxury, reflecting the resilience and versatility of today’s women. Each piece is thoughtfully designed to flow with every mood, occasion, and ensemble, making it a perfect fit for women who want to express themselves boldly and elegantly.

Malabar Gold’s Chairman shared,

“Our latest NUWA collection redefines versatility to match every mood, occasion, and ensemble, while also redefining luxury—grand in design, yet light in feel. The collection is a perfect blend of modern-day style, smart design, and wearability, with designs curated to resonate with regional tastes and preferences.”

Kareena Kapoor Khan: The Perfect Muse

Kareena Kapoor Khan, known for her effortless style and confidence, brings the NUWA collection to life in the campaign visuals and films. She is seen wearing the collection’s signature pieces, each transforming into a graceful emblem of strength and confidence as she moves. The campaign encourages women everywhere to embrace their individuality and shine in their own unique way.

Quality and Craftsmanship at Its Core

Every piece in the NUWA collection is meticulously crafted at Malabar’s state-of-the-art diamond design studio in Mumbai. The brand ensures that each natural diamond above 0.30 carats used in NUWA undergoes a two-way certification process, guaranteeing authenticity and the highest quality for customers.

A Global Footprint with Indian Roots

Malabar Gold & Diamonds boasts a global presence with over 400 showrooms across 13 countries, including India, the Middle East, Far East, USA, UK, Canada, and Australia. With a dedicated team of 25,000 multilingual employees across 26 countries, the brand has served over 15 million satisfied customers worldwide. The NUWA collection is available in these showrooms, making it accessible to a diverse and international clientele.

Campaign Highlights: Self-Expression and Versatility

The #ShineOutLoud campaign is more than just a product launch—it’s a tribute to self-expression and the many roles women play every day. The campaign visuals, shared widely on social media, highlight Kareena’s signature style and the collection’s bold outlines and fluid designs, inviting women to find pieces that resonate with their own stories.

A Statement for Today’s Woman

Malabar’s NUWA collection is designed for women who are not afraid to stand out, who value both tradition and innovation, and who want jewellery that matches their dynamic lifestyles. Whether it’s a special occasion or everyday elegance, NUWA offers pieces that are as versatile as the women who wear them.

With Kareena Kapoor Khan leading the way, Malabar Gold & Diamonds’ NUWA collection is set to inspire women to #ShineOutLoud—embracing their individuality, confidence, and style. The campaign is a testament to the power of modern jewellery to celebrate every woman’s unique journey, making luxury accessible, meaningful, and truly personal