Haldiram's appoints Harshit Gupta as Deputy Manager – Digital Marketing

To bolster its digital team, Haldiram's has engaged Harshit Gupta as Deputy Manager Of Digital Marketing. Harshit will be in charge of digital activities and crafting the bigger brand story across digital, reporting directly to Divya Batra, Head of Marketing.

 Harshit has over 7 years of experience in the advertising sector and formerly worked as Account Director - Client Strategy at RepIndia, an independent digital agency based in Delhi. He was in charge of award-winning campaigns for numerous businesses' digital strategy planning, content and influencer management, and audience outreach. He has previously worked with reputable brands such as Sleepwell, Kajaria, Canon, Amazon MiniTV, and others from diverse industries. 

"I am eager to join the brand," Harshit said of his new job at Haldiram's. I am excited to provide the historic brand with a new digital viewpoint. In my new work, I'm looking forward to making a difference by developing data-driven and smart strategies to boost sales and consumer engagement."

"We are happy to welcome Harshit to the Haldiram's family," stated Divya Batra, Head of Marketing at Haldiram's, on Harshit's employment. Harshit has been chosen to help the corporation build its digital footprint in India. He has extensive experience directing Digital Strategy with consumer trends and analytics, as well as digital activations and audience outreach campaigns. We are convinced that his expertise in Digital Innovation, as well as his deep knowledge of brand building through content and influencer management, will assist us in taking Haldiram's to new heights and reaching new audiences."