Tag: Publishers

Industry

2023 Recap: 7 Trends in Media Monetization for Publishers,...

Sumit Rawat Dec 13, 2023 0 61

Adapting sans third-party cookies and embracing Connected TV (CTV), these trends...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Sports

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics 2024

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics...

Sumit Rawat Sep 7, 2024 0 315

To have a good time this remarkable fulfillment, mia by means of tanishq has moved...

Campaigns

Neutrogena Enlists Shraddha Kapoor for Digital-First Skincare Campaign

Neutrogena Enlists Shraddha Kapoor for Digital-First Skincare...

Prakhar Apr 28, 2025 0 45

Neutrogena launches “Glow Up, Game On” campaign starring Shraddha Kapoor—mixing...

Technology

Ad Block Party: Can Google’s AI Close the Advertising Floodgates?

Ad Block Party: Can Google’s AI Close the Advertising Floodgates?

Prakhar Apr 22, 2025 0 70

As ad‑blockers surge, Campaign India explores whether Google’s AI can temper intrusive...

Technology

Google Settles Android TV Antitrust Case in India for ₹2024 Crore

Google Settles Android TV Antitrust Case in India for ₹2024...

Prakhar Apr 22, 2025 0 68

Google agrees to pay ₹2024 crore to settle Indian antitrust case over Android TV,...

Analysis

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Deepanjali Jan 1, 2025 0 80

Snapdeal reduces losses by 43% in FY24 with increased revenue, strategic cost cuts,...

Sports

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics 2024

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics...

Sumit Rawat Sep 7, 2024 0 315

To have a good time this remarkable fulfillment, mia by means of tanishq has moved...

Campaigns

Neutrogena Enlists Shraddha Kapoor for Digital-First Skincare Campaign

Neutrogena Enlists Shraddha Kapoor for Digital-First Skincare...

Prakhar Apr 28, 2025 0 45

Neutrogena launches “Glow Up, Game On” campaign starring Shraddha Kapoor—mixing...

Technology

Ad Block Party: Can Google’s AI Close the Advertising Floodgates?

Ad Block Party: Can Google’s AI Close the Advertising Floodgates?

Prakhar Apr 22, 2025 0 70

As ad‑blockers surge, Campaign India explores whether Google’s AI can temper intrusive...

Technology

Google Settles Android TV Antitrust Case in India for ₹2024 Crore

Google Settles Android TV Antitrust Case in India for ₹2024...

Prakhar Apr 22, 2025 0 68

Google agrees to pay ₹2024 crore to settle Indian antitrust case over Android TV,...

Analysis

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Deepanjali Jan 1, 2025 0 80

Snapdeal reduces losses by 43% in FY24 with increased revenue, strategic cost cuts,...

Sports

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics 2024

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics...

Sumit Rawat Sep 7, 2024 0 315

To have a good time this remarkable fulfillment, mia by means of tanishq has moved...