Sandhya

Sandhya

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Member since Jan 13, 2025 news@sociapanews.com

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Campaigns
DS Group Unveils Season 4 of 'Pujoy Pulse' Campaign in Celebration of Durga Puja 2026 with "Shobar Pujo, Shobar Mazaa"

DS Group Unveils Season 4 of 'Pujoy Pulse' Campaign in...

Canter activations, pandal engagements, a 500-drone show over Kolkata, and a collective...

Business Updates
Reva Diamonds by PNGS records 46% Q2 revenue growth despite absence of festive days

Reva Diamonds by PNGS records 46% Q2 revenue growth despite...

H1 FY27 revenue rises 76% to ₹236.53 crore; SIS plus EBO store count reach to 38...

Campaigns
Eggoz Onboards Boman Irani as Brand Ambassador, Unveils New Campaign That Turns Everyday Moments Sunny Side Up

Eggoz Onboards Boman Irani as Brand Ambassador, Unveils...

The new campaign brings together Boman’s signature wit and Eggoz’s promise of freshness,...

Campaigns
AI Meets Bollywood Nostalgia: How Motorola’s New Campaign Rewrites Festive Tech Marketing

AI Meets Bollywood Nostalgia: How Motorola’s New Campaign...

Motorola debuts a 100% AI-generated festive film reimagining Bollywood classic 'It's...

Campaigns
ICICI Life Insurance Rebrands to ICICI Life, Introducing ‘Har Kal Aasaan’ Tagline to Redefine Financial Security

ICICI Life Insurance Rebrands to ICICI Life, Introducing...

ICICI Prudential Life Insurance rebrands to ICICI Life Insurance, launching a fresh...

Campaigns
OPPO India Taps Into Cultural Togetherness with Bobby Deol & Divyenndu Sharma in New F35 Series Campaign

OPPO India Taps Into Cultural Togetherness with Bobby Deol...

OPPO India launches its latest campaign for the F35 Series featuring Bobby Deol...

Features
From Performance Marketing to Credibility-Led Growth: Why Digital PR Matters in the AI Era

From Performance Marketing to Credibility-Led Growth: Why...

Discover how shifting from performance marketing to credibility-led growth and Digital...

Business
AARAV brings Indian fragrance expertise to Beautyworld Dubai 2026, announces plans to open Dubai office

AARAV brings Indian fragrance expertise to Beautyworld...

Ajit Vaze to join global fragrance leaders for “Global Scent: How Perfumery Is Going...

Business Spotlight
Raymond Lifestyle appoints Publicis Groupe India as first-ever integrated marketing partner

Raymond Lifestyle appoints Publicis Groupe India as first-ever...

A new chapter for two century-old institutions with deep roots in India and a shared...

Campaigns
Brand Repositioning: flutrr Unveils ‘The Love Marriage App’ to Tap India’s Unexplored Matchmaking Middle-Ground

Brand Repositioning: flutrr Unveils ‘The Love Marriage...

Discover how Indian relationship platform flutrr is strategically repositioning...

Campaigns
Where Strategy Meets Innovation: Tech Mahindra Global Chess League & Couchbase Checkmate Season 4 in Bengaluru

Where Strategy Meets Innovation: Tech Mahindra Global Chess...

Discover how Tech Mahindra Global Chess League Season 4 in Bengaluru redefined sports...

Campaigns
Beyond the Gym: How Foodstrong & Sara Ali Khan Are Repositioning Protein for India’s ‘Everyday Athletes’

Beyond the Gym: How Foodstrong & Sara Ali Khan Are Repositioning...

Health-food brand Foodstrong taps actor Sara Ali Khan to spearhead its brand evolution,...

Entertainment
Beyond the Stream: How hoichoi is Redefining Media Monetization with IP Expansion, AI Studios, and Micro-Formats

Beyond the Stream: How hoichoi is Redefining Media Monetization...

Discover how SVF-backed hoichoi is scaling beyond subscriptions. Co-founder Vishnu...

Technology
Data Sovereignty Meets Next-Gen AI: Anthropic Unveils In-Country Claude Inference via Amazon Bedrock to Empower Regulated Indian Enterprises

Data Sovereignty Meets Next-Gen AI: Anthropic Unveils In-Country...

Anthropic launches in-country Claude inference in India via Amazon Bedrock, unlocking...

Campaigns
Underneat Steps into Long-Form Storytelling with Instagram Series Likhe Jo Khat Tujhe

Underneat Steps into Long-Form Storytelling with Instagram...

A 14-episode Tulsea Original marks the brand's first association with long-form...

Business Updates
McCain Foods Steps Out of the Freezer Aisle with First-Ever ‘Signature Café’ in Noida: A Bold Play into Experiential Dining

McCain Foods Steps Out of the Freezer Aisle with First-Ever...

McCain Foods expands beyond frozen aisle retail by launching its first-ever Signature...