Nautika Shoots New Ad Campaign with Actor Shreya Dhanwanthary, Bringing the Island Travel Experience to a Wider Audience
The campaign highlights Nautika’s technology-led ferry experience as the Andaman Islands increasingly attract travellers seeking convenience, comfort and efficiency
Port Blair, Andaman & Nicobar Islands, September 15th 2026: As travel to the Andaman & Nicobar Islands continues to gain popularity among Indian travellers, the way people experience the destination is evolving as well. Reflecting this shift, premium ferry operator Nautika has shot a new advertising campaign with Actor Shreya Dhanwanthary, known for her performances in acclaimed series such as The Family Man and Scam 1992, as well as Mumbai Diaries 26/11 and A Viral Wedding. The campaign brings the brand’s island travel experience to a wider and more contemporary audience.
The campaign captures Shreya’s experience with Nautika while highlighting the features that define the brand’s offering. From high-speed catamarans and comfortable onboard experiences to seamless connectivity between Port Blair, Havelock and Neil Island, the campaign brings attention to the role of reliable and convenient ferry connectivity in shaping the overall island holiday.
The campaign also puts a spotlight on Nautika’s technology-led approach to passenger travel. One of its key innovations is its QR-based boarding system, which replaces traditional manual verification with a quick scan-and-go process. The system is designed to make boarding faster and more seamless, particularly during periods of high passenger movement.
Beyond showcasing individual features, the campaign reflects Nautika’s larger evolution as a travel brand. As the Andaman Islands increasingly attract travellers seeking convenience, comfort and efficiency alongside the destination itself, the infrastructure and services that connect the islands are becoming an important part of the overall travel experience.
Speaking about the campaign, Anoop Kumar, Partner & Director, Nautika, said, “Our association with Shreya is part of our larger effort to take the Nautika experience to a wider audience. We see celebrity collaborations as an opportunity to tell the Nautika story through different voices and perspectives, rather than as a one-time association. Shreya brings a natural and relatable energy to this campaign, allowing us to showcase the ease, comfort and technology that are integral to the Nautika experience. As the Andamans continue to become more mainstream, we want Nautika to become a familiar part of that journey for travellers.”
The campaign comes at a time when travel preferences are increasingly moving towards experience-led holidays, with travellers placing greater emphasis on how easily and comfortably they can explore a destination. For island destinations in particular, connectivity plays an important role in enabling travellers to explore beyond a single location and experience multiple facets of the destination.
For Nautika, the campaign with Shreya Dhanwanthary is another step towards building greater familiarity with the brand among mainstream audiences. Rather than positioning ferry travel purely as a means of transportation, Nautika aims to highlight the journey as an integral part of the overall island experience.
The collaboration is also part of Nautika’s broader approach to working with different personalities and voices to communicate its proposition to contemporary travellers. Through such campaigns, the brand continues to build awareness around premium ferry travel while highlighting the role of technology, connectivity and passenger experience in the evolving Andaman travel ecosystem.
About Nautika
Nautika is the Andaman Islands’ youngest premier high-speed private ferry service, connecting Port Blair, Havelock Island, and Neil Island with safety, speed, and comfort at its core. Operating across some of the region’s most iconic sea routes, Nautika has become one of the most trusted names in maritime travel in the Andamans, delivering a Friendly, Fabulous and Fast experience through reliable, modern, and experience-driven ferry services.