Tag: Snapchat

Industry
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Snapchat's Marketing Paradox: 850M Users, No Advertiser FOMO

Snapchat's Marketing Paradox: 850M Users, No Advertiser...

The strategic pivot comes at a critical juncture for snap as the organisation grapples...

Analysis
Urban India shifts away from YouTube, WhatsApp, FB, and X

Urban India shifts away from YouTube, WhatsApp, FB, and...

YouTube, WhatsApp, FB & X lost 5-15% users in India over 3 years, but Instagram...