Tag: Experience

Campaigns

Crompton Promises Fast Cooling: Aankhbandkarkelelo Campaign...

Prakhar Apr 14, 2025 0 55

Crompton introduces its Aankhbandkarkelelo campaign, promising ultra‑fast cooling...

Campaigns

7Up and Spotify Unite: Linking Sound, Taste for Ultimate...

Prakhar Mar 31, 2025 0 44

7Up and Spotify unveil the 7Up SpiceIt playlist, merging vibrant soundscapes with...

Inside Edge

Zee Entertainment Names Saurav Adhikari Additional Director...

sheetal Nov 30, 2024 0 54

Saurav Adhikari Joins Zee Entertainment Board, Brings 40 Years’ Experience

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 186

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Inside Edge

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

Prakhar May 19, 2025 0 89

YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...

Industry

Prerna Mehra to Lead the MEA Gerety Jury for 2025

Prerna Mehra to Lead the MEA Gerety Jury for 2025

Deepanjali Jan 7, 2025 0 322

Prerna Mehra to lead MEA Gerety Jury for the 2025 Gerety Awards, celebrating creativity...

Industry

TAG Heuer Returns as Official Timekeeper of Formula 1

TAG Heuer Returns as Official Timekeeper of Formula 1

Deepanjali Jan 7, 2025 0 252

TAG Heuer returns as Formula 1's official timekeeper, celebrating innovation and...

Analysis

Hyundai India Achieves Record Domestic Sales for Third Straight Year

Hyundai India Achieves Record Domestic Sales for Third...

Deepanjali Jan 2, 2025 0 387

Hyundai India celebrates record domestic sales for the third year, driven by innovations...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 186

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Inside Edge

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

Prakhar May 19, 2025 0 89

YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...

Industry

Prerna Mehra to Lead the MEA Gerety Jury for 2025

Prerna Mehra to Lead the MEA Gerety Jury for 2025

Deepanjali Jan 7, 2025 0 322

Prerna Mehra to lead MEA Gerety Jury for the 2025 Gerety Awards, celebrating creativity...

Industry

TAG Heuer Returns as Official Timekeeper of Formula 1

TAG Heuer Returns as Official Timekeeper of Formula 1

Deepanjali Jan 7, 2025 0 252

TAG Heuer returns as Formula 1's official timekeeper, celebrating innovation and...

Analysis

Hyundai India Achieves Record Domestic Sales for Third Straight Year

Hyundai India Achieves Record Domestic Sales for Third...

Deepanjali Jan 2, 2025 0 387

Hyundai India celebrates record domestic sales for the third year, driven by innovations...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 186

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...