Tag: Category Management

Industry

Sougata Basu Joins Nykaa Fashion as VP, Leading Brand Strategies

Deepanjali Dec 25, 2024 0 31

Sougata Basu joins Nykaa Fashion as VP, bringing 17+ years of expertise to lead...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 5

Too long

40 %

Uninteresting content

40 %

Annoying voiceovers

20 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 4

Emotional storytelling

25 %

Bold humor

50 %

Visual creativity

0 %

Viral potential

25 %

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 64

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Inside Edge

Virat Kohli Parts Ways with Puma: A New Chapter Unfolds in Sports

Virat Kohli Parts Ways with Puma: A New Chapter Unfolds...

Prakhar Apr 12, 2025 0 12

Virat Kohli bids farewell to Puma after 8 years with a monumental Rs 110 CR deal,...

Technology

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Prakhar Feb 27, 2025 0 102

In response to a surge in flagged sensitive content, Meta vows rapid fixes on Instagram,...

Analysis

2025: Pivotal Year for India's Creator Economy

2025: Pivotal Year for India's Creator Economy

Deepanjali Jan 1, 2025 0 137

India's creator economy is set to transform in 2025, with significant growth in...

Analysis

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Deepanjali Jan 1, 2025 0 63

Snapdeal reduces losses by 43% in FY24 with increased revenue, strategic cost cuts,...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 64

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Inside Edge

Virat Kohli Parts Ways with Puma: A New Chapter Unfolds in Sports

Virat Kohli Parts Ways with Puma: A New Chapter Unfolds...

Prakhar Apr 12, 2025 0 12

Virat Kohli bids farewell to Puma after 8 years with a monumental Rs 110 CR deal,...

Technology

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Prakhar Feb 27, 2025 0 102

In response to a surge in flagged sensitive content, Meta vows rapid fixes on Instagram,...

Analysis

2025: Pivotal Year for India's Creator Economy

2025: Pivotal Year for India's Creator Economy

Deepanjali Jan 1, 2025 0 137

India's creator economy is set to transform in 2025, with significant growth in...

Analysis

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Snapdeal Cuts Losses by 43% with Strong Growth in FY24

Deepanjali Jan 1, 2025 0 63

Snapdeal reduces losses by 43% in FY24 with increased revenue, strategic cost cuts,...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 64

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...