Tag: BusinessGrowth

Analysis

Insights on Advertising Industry in 2022 and Wavemaker's...

admin Feb 21, 2023 0 141

Ajay Gupte's insights on the advertising industry in 2022 and Wavemaker's plans...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Inside Edge

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian Advertising

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian...

Prakhar May 2, 2025 0 146

FMCG accounts for over ₹30,000 crore in ad spend—outpacing auto and finance—driven...

Campaigns

Policybazaar’s New Campaign Puts Real Stories First

Policybazaar’s New Campaign Puts Real Stories First

Anureet Kaur Jun 2, 2025 0 12

Policybazaar’s latest campaign highlights real-life claims, showing how insurance...

Business Spotlight

Starcom Wins McDonald’s Media Mandate for South & West

Starcom Wins McDonald’s Media Mandate for South & West

Anureet Kaur May 30, 2025 0 59

Starcom wins McDonald’s India media mandate for South and West regions, taking charge...

Campaigns

Saif Ali Khan Becomes Face of Sparsh Pearl

Saif Ali Khan Becomes Face of Sparsh Pearl

Anureet Kaur May 29, 2025 0 48

Saif Ali Khan joins Sparsh Pearl as brand ambassador for taps and pipes

Campaigns

Kriti Sanon Becomes Magic Moments’ New Brand Spirit Ambassador

Anureet Kaur May 28, 2025 0 76

Magic Moments appoints Kriti Sanon as brand ambassador to stir up glamour, passion,...

Inside Edge

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian Advertising

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian...

Prakhar May 2, 2025 0 146

FMCG accounts for over ₹30,000 crore in ad spend—outpacing auto and finance—driven...

Campaigns

Policybazaar’s New Campaign Puts Real Stories First

Policybazaar’s New Campaign Puts Real Stories First

Anureet Kaur Jun 2, 2025 0 12

Policybazaar’s latest campaign highlights real-life claims, showing how insurance...

Business Spotlight

Starcom Wins McDonald’s Media Mandate for South & West

Starcom Wins McDonald’s Media Mandate for South & West

Anureet Kaur May 30, 2025 0 59

Starcom wins McDonald’s India media mandate for South and West regions, taking charge...

Campaigns

Saif Ali Khan Becomes Face of Sparsh Pearl

Saif Ali Khan Becomes Face of Sparsh Pearl

Anureet Kaur May 29, 2025 0 48

Saif Ali Khan joins Sparsh Pearl as brand ambassador for taps and pipes

Campaigns

Kriti Sanon Becomes Magic Moments’ New Brand Spirit Ambassador

Anureet Kaur May 28, 2025 0 76

Magic Moments appoints Kriti Sanon as brand ambassador to stir up glamour, passion,...

Inside Edge

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian Advertising

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian...

Prakhar May 2, 2025 0 146

FMCG accounts for over ₹30,000 crore in ad spend—outpacing auto and finance—driven...