Tag: Ather Energy

Campaigns

Ather Goes Bananas with Alphonso Mango Ad Campaign

Sumit Rawat Jul 15, 2024 0 95

Ather Energy turns criticism into creativity with Anurag Kashyap and Alphonso Yellow...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Technology

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar Q1 Growth

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar...

Prakhar Apr 26, 2025 0 136

Alphabet’s Q1 2025 revenues hit $90.2 billion, up 12%; CEO Sundar Pichai cites unique...

Case Study

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes Indian Market

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes...

Anureet Kaur Jun 13, 2025 0 32

Discover how Mukesh Ambani revived Campa Cola, disrupting India’s soft drink market...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 61

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Inside Edge

Google Fights Back Against US Search Monopoly Ruling

Google Fights Back Against US Search Monopoly Ruling

Anureet Kaur Jun 2, 2025 0 48

Google to appeal US court’s antitrust ruling on search monopoly, sparking a major...

Industry

Parle Biscuits Maintains Top Advertiser Spot in IPL After 40 Matches

Parle Biscuits Maintains Top Advertiser Spot in IPL After...

Prakhar Apr 30, 2025 0 194

TAM Sports reports IPL 2025 ad volumes up 6%, 15% more advertisers, 20% more brands—food...

Technology

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar Q1 Growth

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar...

Prakhar Apr 26, 2025 0 136

Alphabet’s Q1 2025 revenues hit $90.2 billion, up 12%; CEO Sundar Pichai cites unique...

Case Study

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes Indian Market

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes...

Anureet Kaur Jun 13, 2025 0 32

Discover how Mukesh Ambani revived Campa Cola, disrupting India’s soft drink market...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 61

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Inside Edge

Google Fights Back Against US Search Monopoly Ruling

Google Fights Back Against US Search Monopoly Ruling

Anureet Kaur Jun 2, 2025 0 48

Google to appeal US court’s antitrust ruling on search monopoly, sparking a major...

Industry

Parle Biscuits Maintains Top Advertiser Spot in IPL After 40 Matches

Parle Biscuits Maintains Top Advertiser Spot in IPL After...

Prakhar Apr 30, 2025 0 194

TAM Sports reports IPL 2025 ad volumes up 6%, 15% more advertisers, 20% more brands—food...

Technology

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar Q1 Growth

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar...

Prakhar Apr 26, 2025 0 136

Alphabet’s Q1 2025 revenues hit $90.2 billion, up 12%; CEO Sundar Pichai cites unique...