Tag: Archita Sahu

Campaigns

Archita Sahu and Anchor: A Star-Studded Smile Revolution!

Prakhar Feb 4, 2025 0 46

Archita Sahu partners with Anchor Oral Care to promote healthier smiles in Odisha,...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 135

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 41

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 88

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...

Technology

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility Innovation

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility...

Prakhar May 12, 2025 0 155

Kia India commits ₹35 crores over five years with IIT-Tirupati—building labs, scholarships,...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 232

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 135

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 41

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 88

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...

Technology

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility Innovation

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility...

Prakhar May 12, 2025 0 155

Kia India commits ₹35 crores over five years with IIT-Tirupati—building labs, scholarships,...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 232

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 135

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...