Tag: Advisory

Industry

Govt Warns OTT Platforms to Curb Glamourising Drug Use

Deepanjali Dec 17, 2024 0 31

The government warns OTT platforms against glamorising drug use, urging ethical...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 85

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Campaigns

Greenply’s ‘Har Zarurat Ka Reply’ Campaign Features Lucknow Super Giants

Greenply’s ‘Har Zarurat Ka Reply’ Campaign Features Lucknow...

Prakhar Apr 28, 2025 0 19

Greenply taps Lucknow Super Giants’ on-field heroics to showcase its plywood’s resilience,...

Inside Edge

French Media Giants Sue Meta Over Alleged Illegal Ad Practices

French Media Giants Sue Meta Over Alleged Illegal Ad Practices

Prakhar Apr 24, 2025 0 41

French broadcasters TF1, M6, and Canal+ jointly sue Meta in Paris court, alleging...

Inside Edge

EU Slaps Heavy Fines on Apple and Meta for Dominance Abuse

EU Slaps Heavy Fines on Apple and Meta for Dominance Abuse

Prakhar Apr 24, 2025 0 39

The European Commission fines Apple €1.8 billion and Meta €1.2 billion for violating...

Analysis

2025: Pivotal Year for India's Creator Economy

2025: Pivotal Year for India's Creator Economy

Deepanjali Jan 1, 2025 0 214

India's creator economy is set to transform in 2025, with significant growth in...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 85

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Campaigns

Greenply’s ‘Har Zarurat Ka Reply’ Campaign Features Lucknow Super Giants

Greenply’s ‘Har Zarurat Ka Reply’ Campaign Features Lucknow...

Prakhar Apr 28, 2025 0 19

Greenply taps Lucknow Super Giants’ on-field heroics to showcase its plywood’s resilience,...

Inside Edge

French Media Giants Sue Meta Over Alleged Illegal Ad Practices

French Media Giants Sue Meta Over Alleged Illegal Ad Practices

Prakhar Apr 24, 2025 0 41

French broadcasters TF1, M6, and Canal+ jointly sue Meta in Paris court, alleging...

Inside Edge

EU Slaps Heavy Fines on Apple and Meta for Dominance Abuse

EU Slaps Heavy Fines on Apple and Meta for Dominance Abuse

Prakhar Apr 24, 2025 0 39

The European Commission fines Apple €1.8 billion and Meta €1.2 billion for violating...

Analysis

2025: Pivotal Year for India's Creator Economy

2025: Pivotal Year for India's Creator Economy

Deepanjali Jan 1, 2025 0 214

India's creator economy is set to transform in 2025, with significant growth in...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 85

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...