Tag: Advertiser Trends

Analysis

TV Ad Volume Drops 2% in 2024 Despite F&B Leadership

Deepanjali Dec 14, 2024 0 70

TAM AdEx’s insights on TV ad volumes in 2024, revealing trends, leading sectors,...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Sports

Samit Dravid, Son of Rahul Dravid, Named in India U19 Squad for Australia Series

Samit Dravid, Son of Rahul Dravid, Named in India U19 Squad...

Sumit Rawat Aug 31, 2024 0 134

In an interesting development for indian cricket, samit dravid, son of mythical...

Business Spotlight

WPP Loses $1.7 Billion Mars Account to Publicis

WPP Loses $1.7 Billion Mars Account to Publicis

Anureet Kaur Jun 11, 2025 0 52

WPP loses Mars’ $1.7 billion global media account to Publicis, marking another major...

Technology

Meta’s AI Ambition: A ChatGPT and Gemini Challenger Emerges

Meta’s AI Ambition: A ChatGPT and Gemini Challenger Emerges

Prakhar May 1, 2025 0 215

Meta launches a dedicated AI app powered by Llama 4, offering real-time chat, multimodal...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 246

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Technology

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar Q1 Growth

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar...

Prakhar Apr 26, 2025 0 135

Alphabet’s Q1 2025 revenues hit $90.2 billion, up 12%; CEO Sundar Pichai cites unique...

Sports

Samit Dravid, Son of Rahul Dravid, Named in India U19 Squad for Australia Series

Samit Dravid, Son of Rahul Dravid, Named in India U19 Squad...

Sumit Rawat Aug 31, 2024 0 134

In an interesting development for indian cricket, samit dravid, son of mythical...

Business Spotlight

WPP Loses $1.7 Billion Mars Account to Publicis

WPP Loses $1.7 Billion Mars Account to Publicis

Anureet Kaur Jun 11, 2025 0 52

WPP loses Mars’ $1.7 billion global media account to Publicis, marking another major...

Technology

Meta’s AI Ambition: A ChatGPT and Gemini Challenger Emerges

Meta’s AI Ambition: A ChatGPT and Gemini Challenger Emerges

Prakhar May 1, 2025 0 215

Meta launches a dedicated AI app powered by Llama 4, offering real-time chat, multimodal...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 246

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Technology

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar Q1 Growth

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar...

Prakhar Apr 26, 2025 0 135

Alphabet’s Q1 2025 revenues hit $90.2 billion, up 12%; CEO Sundar Pichai cites unique...

Sports

Samit Dravid, Son of Rahul Dravid, Named in India U19 Squad for Australia Series

Samit Dravid, Son of Rahul Dravid, Named in India U19 Squad...

Sumit Rawat Aug 31, 2024 0 134

In an interesting development for indian cricket, samit dravid, son of mythical...