iQOO Partners with 8Bit Creatives for Esports Sponsorship Milestone
iQOO secures naming rights for three esports teams through partnership with 8Bit Creatives, strengthening its role in the Indian gaming ecosystem
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8Bit Creatives, a leading esports and gaming talent management agency, has clinched a naming rights sponsorship deal with iQOO, representing three of the brand's five esports teams:
- 8bit Esports
- Reckoning Esports
- Revenant Xspark
This partnership builds on iQOO’s existing collaborations, including its association with Team iQOO Soul, further solidifying its commitment to Indian esports.
A Proud Moment for Indian Esports
Animesh Agarwal, founder and CEO of 8Bit Creatives, expressed gratitude for iQOO's trust:
“This is a moment of great pride for Indian gaming. We are excited to support iQOO’s initiatives and contribute to the growth of esports in India.”
Strengthening Collaborative Vision
Reckoning Esports owner Sarang Naicker highlighted the partnership’s role in growth:
“This historic association with iQOO reflects our shared vision to elevate India’s esports ecosystem.”
Similarly, Rohit Jagasia, owner of Revenant Xspark, emphasized innovation and opportunities:
“Our collaboration with iQOO and 8Bit Creatives is focused on creating meaningful opportunities and driving innovation in esports.”
Driving Indian Esports Forward
The deal signifies a pivotal step for Indian gaming, with iQOO and 8Bit Creatives leading efforts to:
- Expand the esports ecosystem.
- Set benchmarks for gaming excellence.
- Empower players and fans through innovative initiatives.
Conclusion
This partnership represents a milestone in India’s rapidly evolving esports landscape, showcasing the growing synergy between brands and talent agencies to drive the industry forward.
