Tag: Vikram Sakhuja

Industry
70% of brand-building ad spend goes to TV: Vikram Sakhuja

70% of brand-building ad spend goes to TV: Vikram Sakhuja

In a new interview series with marketers and media leaders, we explore "Bollywood...

Inside Edge
TV and digital must be viewed through the same prism: Vikram Sakhuja

TV and digital must be viewed through the same prism: Vikram...

At the introduction of the Pitch Madison Advertising Report 2023, the Partner &...