Tag: viewer experience and brand engagement
Sony LIV Introduces Pause Ads, Elevating Connected TV Ad...
Sony LIV launches premium pause ads for Connected TV viewers, integrating seamless...
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Sony LIV launches premium pause ads for Connected TV viewers, integrating seamless...
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Emotional storytellingSociapaHQ Mar 6, 2026 0 26
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Crompton partners with Dinesh Karthik during the T20 World Cup to extend its ‘Every...
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Crompton has launched an AI-powered Holi digital film for its pumps range, highlighting...
Prakhar Feb 12, 2026 0 717
OpenAI has begun testing ads in ChatGPT for Free and Go users, introducing clearly...
Prakhar Jan 28, 2026 0 1279
Marico reports a 14.7 percent year on year rise in Q3 FY26 ad spends, signalling...
Prakhar Jan 12, 2026 0 1267
Leo CEO Amitesh Rao discusses the agency’s first year, AI’s role in creative workflows,...