Tag: Video Action

Campaigns

Google Ends Video Action Campaigns, Focuses on AI-Powered...

Sumit Rawat Sep 6, 2024 0 46

Google is suspending its video activity campaigns, joining them into Request Gen,...

Which team will win today's Match?

GUjrat Titans

Sunrisers Hyderabad

Please select an option!

You already voted this poll before.

Which team will win today's Match?

Total Vote: 1

GUjrat Titans

100 %

Sunrisers Hyderabad

0 %

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 159

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Campaigns

Blum’s New Ads Evict Squeaks and Sticks with Comic Precision

Blum’s New Ads Evict Squeaks and Sticks with Comic Precision

Prakhar May 12, 2025 0 13

Blum India’s trio of humorous films tackles creaky doors, jammed drawers, and sagging...

Technology

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility Innovation

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility...

Prakhar May 12, 2025 0 12

Kia India commits ₹35 crores over five years with IIT-Tirupati—building labs, scholarships,...

Technology

Microsoft Tops List of Most Impersonated Brands in Phishing Attacks

Microsoft Tops List of Most Impersonated Brands in Phishing...

Prakhar Apr 25, 2025 0 106

Check Point Research finds Microsoft at 36% of Q1 2025 phishing lures, followed...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 96

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 159

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Campaigns

Blum’s New Ads Evict Squeaks and Sticks with Comic Precision

Blum’s New Ads Evict Squeaks and Sticks with Comic Precision

Prakhar May 12, 2025 0 13

Blum India’s trio of humorous films tackles creaky doors, jammed drawers, and sagging...

Technology

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility Innovation

Kia India and IIT-Tirupati’s ₹35 Crore MoU Fuels Mobility...

Prakhar May 12, 2025 0 12

Kia India commits ₹35 crores over five years with IIT-Tirupati—building labs, scholarships,...

Technology

Microsoft Tops List of Most Impersonated Brands in Phishing Attacks

Microsoft Tops List of Most Impersonated Brands in Phishing...

Prakhar Apr 25, 2025 0 106

Check Point Research finds Microsoft at 36% of Q1 2025 phishing lures, followed...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 96

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 159

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...