Tag: strategic alliances

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India’s Licensing Industry Transforms with Innovation,...

sheetal Dec 28, 2024 0 1088

Explore how India’s licensing industry evolves with IP creation, strategic alliances,...

Which team will win today's Match?

GUjrat Titans

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What makes you hit ‘skip’ on an ad?

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What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

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What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

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What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

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66.7 %

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0 %

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16.7 %

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Analysis

Indian Research Industry Hits $3.2 Billion, Driving Insights...

Deepanjali Dec 20, 2024 0 80

India’s Research and Insights Industry achieves USD 3.2 billion in FY2024, fueled...

Campaigns

AJIO’s ‘Offended Moms’ Group Takes on Bad Gift Blunders

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Ahead of Mother’s Day, AJIO unveils a witty “Movement of Offended Mothers” short...

Campaigns

Cantabil’s “Own the Spotlight” Campaign Shines on Spring/Summer...

Prakhar May 2, 2025 0 21

Cantabil unveils its Spring/Summer 2025 “Own the Spotlight” line, highlighting bold...

Inside Edge

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Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 41

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Analysis

Indian Research Industry Hits $3.2 Billion, Driving Insights...

Deepanjali Dec 20, 2024 0 80

India’s Research and Insights Industry achieves USD 3.2 billion in FY2024, fueled...

Campaigns

AJIO’s ‘Offended Moms’ Group Takes on Bad Gift Blunders

Prakhar May 2, 2025 0 21

Ahead of Mother’s Day, AJIO unveils a witty “Movement of Offended Mothers” short...

Campaigns

Cantabil’s “Own the Spotlight” Campaign Shines on Spring/Summer...

Prakhar May 2, 2025 0 21

Cantabil unveils its Spring/Summer 2025 “Own the Spotlight” line, highlighting bold...

Inside Edge

Duolingo Phases Out Contract Workforce, Embraces AI for...

Prakhar Apr 30, 2025 0 31

Duolingo transitions from human contractors to AI for translation and content creation—streamlining...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 41

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Analysis

Indian Research Industry Hits $3.2 Billion, Driving Insights...

Deepanjali Dec 20, 2024 0 80

India’s Research and Insights Industry achieves USD 3.2 billion in FY2024, fueled...

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Which team will win today's Match?

Which team will win today's Match?

What makes you hit ‘skip’ on an ad?

What makes you hit ‘skip’ on an ad?

What do you think defines a great ad today?

What do you think defines a great ad today?

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