Tag: Sideways Consulting

Campaigns

PayU’s New Campaign Reveals Its Hidden Role in Digital...

Deepanjali Oct 28, 2024 0 55

PayU’s rebranding campaign highlights its essential role in enabling seamless digital...

Which team will win today's Match?

GUjrat Titans

Sunrisers Hyderabad

Please select an option!

You already voted this poll before.

Which team will win today's Match?

Total Vote: 1

GUjrat Titans

100 %

Sunrisers Hyderabad

0 %

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 167

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Campaigns

BGMI’s Update Sketches Fukra Insaan in Hilarious Gaming Campaign

BGMI’s Update Sketches Fukra Insaan in Hilarious Gaming...

Prakhar May 16, 2025 0 47

Battlegrounds Mobile India enlists YouTuber Fukra Insaan in a sketch‑based campaign...

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 54

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...

Technology

OpenAI Eyes $3B Windsurf Acquisition to Supercharge Developer AI

OpenAI Eyes $3B Windsurf Acquisition to Supercharge Developer...

Prakhar May 8, 2025 0 89

OpenAI is reportedly in talks to acquire windsurf.ai for $3 billion—aiming to integrate...

Technology

Google Retains Third-Party Cookies in Chrome, Scraps Opt-Out Plan

Google Retains Third-Party Cookies in Chrome, Scraps Opt-Out...

Prakhar Apr 23, 2025 0 95

Google reverses its controversial plan to phase out third-party cookies, keeping...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 167

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Campaigns

BGMI’s Update Sketches Fukra Insaan in Hilarious Gaming Campaign

BGMI’s Update Sketches Fukra Insaan in Hilarious Gaming...

Prakhar May 16, 2025 0 47

Battlegrounds Mobile India enlists YouTuber Fukra Insaan in a sketch‑based campaign...

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 54

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...

Technology

OpenAI Eyes $3B Windsurf Acquisition to Supercharge Developer AI

OpenAI Eyes $3B Windsurf Acquisition to Supercharge Developer...

Prakhar May 8, 2025 0 89

OpenAI is reportedly in talks to acquire windsurf.ai for $3 billion—aiming to integrate...

Technology

Google Retains Third-Party Cookies in Chrome, Scraps Opt-Out Plan

Google Retains Third-Party Cookies in Chrome, Scraps Opt-Out...

Prakhar Apr 23, 2025 0 95

Google reverses its controversial plan to phase out third-party cookies, keeping...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 167

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...