Tag: Shopping Bond

Campaigns

Star Plus Icons Unite for Meesho's Blockbuster Sale Campaign

Deepanjali Nov 16, 2024 0 51

Meesho unites Star Plus' TV icons in a shopping-themed blockbuster campaign, driving...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 246

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Case Study

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes Indian Market

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes...

Anureet Kaur Jun 13, 2025 0 29

Discover how Mukesh Ambani revived Campa Cola, disrupting India’s soft drink market...

Campaigns

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative Spotlight

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative...

Anureet Kaur Jun 13, 2025 0 40

DDB Mudra’s “Aaj Kya Karoge?” campaign introduces Meta AI as India’s new creative...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 56

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Industry

Parle Biscuits Maintains Top Advertiser Spot in IPL After 40 Matches

Parle Biscuits Maintains Top Advertiser Spot in IPL After...

Prakhar Apr 30, 2025 0 192

TAM Sports reports IPL 2025 ad volumes up 6%, 15% more advertisers, 20% more brands—food...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 246

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Case Study

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes Indian Market

Campa Cola Comeback: Ambani’s Disruptive Strategy Shakes...

Anureet Kaur Jun 13, 2025 0 29

Discover how Mukesh Ambani revived Campa Cola, disrupting India’s soft drink market...

Campaigns

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative Spotlight

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative...

Anureet Kaur Jun 13, 2025 0 40

DDB Mudra’s “Aaj Kya Karoge?” campaign introduces Meta AI as India’s new creative...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 56

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Industry

Parle Biscuits Maintains Top Advertiser Spot in IPL After 40 Matches

Parle Biscuits Maintains Top Advertiser Spot in IPL After...

Prakhar Apr 30, 2025 0 192

TAM Sports reports IPL 2025 ad volumes up 6%, 15% more advertisers, 20% more brands—food...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 246

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...