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Industry
AI both causes and combats ad fraud in gaming industry

AI both causes and combats ad fraud in gaming industry

Sumit Rawat May 20, 2024 0 54

Experts warn advertisers about click flooding in gaming apps, which can result in...

Industry
2024 sees a surge in gaming as brands flock to arenas

2024 sees a surge in gaming as brands flock to arenas

Sumit Rawat Jan 17, 2024 0 41

In 2024, gaming surges with more players, non-endemic brands, and eSports becoming...