Tag: Rizwan Sajan

Campaigns

Why is Dubai-based realty firm Danube Properties advertising...

Sumit Rawat Dec 20, 2023 0 87

Founder Rizwan Sajan allocated 20% of the marketing budget to tap into growing interest...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 303

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Campaigns

MediBuddy’s #NoPuffPlease: A Fun Way to Quit Smoking

MediBuddy’s #NoPuffPlease: A Fun Way to Quit Smoking

Anureet Kaur May 29, 2025 0 50

MediBuddy’s new musical campaign encourages young people to stop smoking

Campaigns

SleepyCat’s Slap Specialist Campaign: Comfort, Not Pain

SleepyCat’s Slap Specialist Campaign: Comfort, Not Pain

Anureet Kaur May 29, 2025 0 63

SleepyCat’s viral campaign mocks painful beauty trends, urging comfort-first self-care...

Business Spotlight

Asian Paints Taps Krushna and Kiku for Hilarious “Batwara”

Asian Paints Taps Krushna and Kiku for Hilarious “Batwara”

Anureet Kaur May 28, 2025 0 56

Asian Paints recruits comedy duo Krushna Abhishek and Kiku Sharda in “Batwara” spots,...

Inside Edge

Microsoft Restructures with Strategic Layoffs, Cutting Over 6,000 Roles Worldwide

Microsoft Restructures with Strategic Layoffs, Cutting...

Prakhar May 14, 2025 0 101

Microsoft announces a 3% workforce reduction—over 6,000 roles eliminated—to streamline...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 303

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Campaigns

MediBuddy’s #NoPuffPlease: A Fun Way to Quit Smoking

MediBuddy’s #NoPuffPlease: A Fun Way to Quit Smoking

Anureet Kaur May 29, 2025 0 50

MediBuddy’s new musical campaign encourages young people to stop smoking

Campaigns

SleepyCat’s Slap Specialist Campaign: Comfort, Not Pain

SleepyCat’s Slap Specialist Campaign: Comfort, Not Pain

Anureet Kaur May 29, 2025 0 63

SleepyCat’s viral campaign mocks painful beauty trends, urging comfort-first self-care...

Business Spotlight

Asian Paints Taps Krushna and Kiku for Hilarious “Batwara”

Asian Paints Taps Krushna and Kiku for Hilarious “Batwara”

Anureet Kaur May 28, 2025 0 56

Asian Paints recruits comedy duo Krushna Abhishek and Kiku Sharda in “Batwara” spots,...

Inside Edge

Microsoft Restructures with Strategic Layoffs, Cutting Over 6,000 Roles Worldwide

Microsoft Restructures with Strategic Layoffs, Cutting...

Prakhar May 14, 2025 0 101

Microsoft announces a 3% workforce reduction—over 6,000 roles eliminated—to streamline...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 303

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...