Tag: POP

Inside Edge

Brands Team Up with Samay Raina’s ‘India’s Got Latent’...

Deepanjali Oct 30, 2024 0 140

Samay Raina's quirky show "India's Got Latent" attracts brands like Spinny and POP,...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 147

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Business Spotlight

Tira Goes Beyond Beauty with Stylish New Lifestyle Merchandise Line

Tira Goes Beyond Beauty with Stylish New Lifestyle Merchandise...

Prakhar Apr 25, 2025 0 42

Tira expands from makeup to lifestyle, launching a limited-edition collection of...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 190

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Industry

OMG India and LinkedIn Launch #OMG100Insiders Upskilling Initiative

OMG India and LinkedIn Launch #OMG100Insiders Upskilling...

Deepanjali Jan 7, 2025 0 94

OMG India partners with LinkedIn to launch #OMG100Insiders, certifying employees...

Analysis

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Deepanjali Dec 31, 2024 0 82

Treebo Hotels crosses ₹100 crore revenue milestone in FY24, but rising costs and...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 147

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Business Spotlight

Tira Goes Beyond Beauty with Stylish New Lifestyle Merchandise Line

Tira Goes Beyond Beauty with Stylish New Lifestyle Merchandise...

Prakhar Apr 25, 2025 0 42

Tira expands from makeup to lifestyle, launching a limited-edition collection of...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 190

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Industry

OMG India and LinkedIn Launch #OMG100Insiders Upskilling Initiative

OMG India and LinkedIn Launch #OMG100Insiders Upskilling...

Deepanjali Jan 7, 2025 0 94

OMG India partners with LinkedIn to launch #OMG100Insiders, certifying employees...

Analysis

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Deepanjali Dec 31, 2024 0 82

Treebo Hotels crosses ₹100 crore revenue milestone in FY24, but rising costs and...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 147

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...