Tag: Mature Marketing Landscape

Inside Edge

ASCI Sharpen Guidelines, Distinguishing Generic vs. Technical...

Prakhar Apr 28, 2025 0 72

ASCI’s updated Influencer Guidelines clarify when health and finance influencers...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Sports

Duleep Trophy: Anantapur’s ‘Perth’ Targets India’s Pace Concerns Before Australia Tour

Duleep Trophy: Anantapur’s ‘Perth’ Targets India’s Pace...

Sumit Rawat Sep 2, 2024 0 176

The cricketing global shifts its gaze toward the upcoming australia tour, all eyes...

Campaigns

PETA’s Dog Milk Ad Sparks Outrage and Debate in India

PETA’s Dog Milk Ad Sparks Outrage and Debate in India

Anureet Kaur Jun 17, 2025 0 11

PETA’s dog milk billboard shocks India, igniting debate on dairy cruelty and veganism...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 353

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 202

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Sports

Luis Diaz Double Helps Liverpool Humiliate Manchester United in Rivals' Defeat

Luis Diaz Double Helps Liverpool Humiliate Manchester United...

Sumit Rawat Sep 2, 2024 0 369

In a exciting most excellent league come upon, liverpool delivered a beautiful performance...

Sports

Duleep Trophy: Anantapur’s ‘Perth’ Targets India’s Pace Concerns Before Australia Tour

Duleep Trophy: Anantapur’s ‘Perth’ Targets India’s Pace...

Sumit Rawat Sep 2, 2024 0 176

The cricketing global shifts its gaze toward the upcoming australia tour, all eyes...

Campaigns

PETA’s Dog Milk Ad Sparks Outrage and Debate in India

PETA’s Dog Milk Ad Sparks Outrage and Debate in India

Anureet Kaur Jun 17, 2025 0 11

PETA’s dog milk billboard shocks India, igniting debate on dairy cruelty and veganism...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 353

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 202

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Sports

Luis Diaz Double Helps Liverpool Humiliate Manchester United in Rivals' Defeat

Luis Diaz Double Helps Liverpool Humiliate Manchester United...

Sumit Rawat Sep 2, 2024 0 369

In a exciting most excellent league come upon, liverpool delivered a beautiful performance...

Sports

Duleep Trophy: Anantapur’s ‘Perth’ Targets India’s Pace Concerns Before Australia Tour

Duleep Trophy: Anantapur’s ‘Perth’ Targets India’s Pace...

Sumit Rawat Sep 2, 2024 0 176

The cricketing global shifts its gaze toward the upcoming australia tour, all eyes...