Tag: Initiative IPG

Industry

Volvo Picks Initiative as Global Media Agency After 20...

Deepanjali Dec 23, 2024 0 110

Volvo ends a 20-year partnership with Mindshare, appoints Initiative as its global...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Sports

Paralympics 2024 Day 3: Mandeep Kaur and Swaroop Unhalkar Kick Off the Day's Sports

Paralympics 2024 Day 3: Mandeep Kaur and Swaroop Unhalkar...

Sumit Rawat Aug 31, 2024 0 124

The paralympics 2024 has been now not some thing brief of momentous, and day 3 is...

Inside Edge

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

Prakhar May 19, 2025 0 83

YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...

Technology

Google Unveils Fresh “G” Icon in First Redesign in a Decade

Google Unveils Fresh “G” Icon in First Redesign in a Decade

Prakhar May 13, 2025 0 112

Google rolls out its first “G” logo update since 2015—softening edges, boosting...

Analysis

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Deepanjali Dec 31, 2024 0 117

Treebo Hotels crosses ₹100 crore revenue milestone in FY24, but rising costs and...

Sports

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics 2024

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics...

Sumit Rawat Sep 7, 2024 0 340

To have a good time this remarkable fulfillment, mia by means of tanishq has moved...

Sports

Paralympics 2024 Day 3: Mandeep Kaur and Swaroop Unhalkar Kick Off the Day's Sports

Paralympics 2024 Day 3: Mandeep Kaur and Swaroop Unhalkar...

Sumit Rawat Aug 31, 2024 0 124

The paralympics 2024 has been now not some thing brief of momentous, and day 3 is...

Inside Edge

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

Prakhar May 19, 2025 0 83

YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...

Technology

Google Unveils Fresh “G” Icon in First Redesign in a Decade

Google Unveils Fresh “G” Icon in First Redesign in a Decade

Prakhar May 13, 2025 0 112

Google rolls out its first “G” logo update since 2015—softening edges, boosting...

Analysis

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Treebo Hits ₹100 Cr Revenue in FY24 Despite Mounting Losses

Deepanjali Dec 31, 2024 0 117

Treebo Hotels crosses ₹100 crore revenue milestone in FY24, but rising costs and...

Sports

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics 2024

Mia by Tanishq Celebrates Sheetal Devi's Bronze at Paralympics...

Sumit Rawat Sep 7, 2024 0 340

To have a good time this remarkable fulfillment, mia by means of tanishq has moved...

Sports

Paralympics 2024 Day 3: Mandeep Kaur and Swaroop Unhalkar Kick Off the Day's Sports

Paralympics 2024 Day 3: Mandeep Kaur and Swaroop Unhalkar...

Sumit Rawat Aug 31, 2024 0 124

The paralympics 2024 has been now not some thing brief of momentous, and day 3 is...