Tag: Indian Craftsmanship Modernized

Industry

Shraddha Kapoor: From Silver Screen Icon to Jewellery Mogul

Deepanjali Nov 23, 2024 0 49

Bollywood star Shraddha Kapoor redefines luxury with Palmonas, her demi-fine jewellery...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 327

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Campaigns

Varun Dhawan Dances for KFC’s Epic Savers Launch

Varun Dhawan Dances for KFC’s Epic Savers Launch

Anureet Kaur Jun 6, 2025 0 35

Varun Dhawan’s viral dance teases KFC’s Epic Savers Deal, offering 9 chicken pieces...

Inside Edge

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

Prakhar May 19, 2025 0 116

YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 224

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 327

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 327

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Campaigns

Varun Dhawan Dances for KFC’s Epic Savers Launch

Varun Dhawan Dances for KFC’s Epic Savers Launch

Anureet Kaur Jun 6, 2025 0 35

Varun Dhawan’s viral dance teases KFC’s Epic Savers Deal, offering 9 chicken pieces...

Inside Edge

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement

Prakhar May 19, 2025 0 116

YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...

Technology

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Cookie Delay or Reality Check: Is AdTech Prepped for Privacy?

Prakhar Apr 30, 2025 0 224

As third-party cookies vanish, adtech faces a crossroads: innovate with privacy-friendly...

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 327

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 327

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...