Tag: Indian advertisers

Business Spotlight

Indian Advertisers Embrace AI-Powered Products: Meta Exec...

Sumit Rawat Sep 7, 2024 0 59

In a quickly advancing progressed scene, created bits of information (AI) is going...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 5

Emotional storytelling

20 %

Bold humor

60 %

Visual creativity

0 %

Viral potential

20 %

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 131

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Technology

Taboola Launches Realize: A Next-Gen Performance Ad Platform

Taboola Launches Realize: A Next-Gen Performance Ad Platform

Prakhar Feb 27, 2025 0 152

Taboola unveils Realize, a performance-driven ad platform designed to optimize campaign...

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 163

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...

Analysis

Delhi, Dehradun Swiggy Instamart Users Spend Over Rs 20 Lakhs

Delhi, Dehradun Swiggy Instamart Users Spend Over Rs 20...

Deepanjali Jan 1, 2025 0 149

Swiggy Instamart users spent millions in 2024 on groceries, gadgets, and quirky...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 77

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 131

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...

Technology

Taboola Launches Realize: A Next-Gen Performance Ad Platform

Taboola Launches Realize: A Next-Gen Performance Ad Platform

Prakhar Feb 27, 2025 0 152

Taboola unveils Realize, a performance-driven ad platform designed to optimize campaign...

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 163

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...

Analysis

Delhi, Dehradun Swiggy Instamart Users Spend Over Rs 20 Lakhs

Delhi, Dehradun Swiggy Instamart Users Spend Over Rs 20...

Deepanjali Jan 1, 2025 0 149

Swiggy Instamart users spent millions in 2024 on groceries, gadgets, and quirky...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 77

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Analysis

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs

Deepanjali Dec 14, 2024 0 131

Zepto doubled its revenue in FY24, reduced losses, and raised over $1.3 billion...