Tag: Engaging Experience

Campaigns

Tinder Revives “You Up”: Fresh Vibes Redefine Digital Romance...

Prakhar Apr 1, 2025 0 36

Tinder reinvents its “You Up” campaign with fresh narratives and innovative digital...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 5

Too long

40 %

Uninteresting content

40 %

Annoying voiceovers

20 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 4

Emotional storytelling

25 %

Bold humor

50 %

Visual creativity

0 %

Viral potential

25 %

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 64

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Campaigns

Myntra Showcases Srishti Dixit: Guarding Beauty Faves with Flair

Myntra Showcases Srishti Dixit: Guarding Beauty Faves with...

Prakhar Apr 12, 2025 0 8

Myntra’s new ad stars Srishti Dixit as she guards her beauty faves, blending innovative...

Technology

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Prakhar Feb 27, 2025 0 102

In response to a surge in flagged sensitive content, Meta vows rapid fixes on Instagram,...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 118

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Industry

TAG Heuer Returns as Official Timekeeper of Formula 1

TAG Heuer Returns as Official Timekeeper of Formula 1

Deepanjali Jan 7, 2025 0 107

TAG Heuer returns as Formula 1's official timekeeper, celebrating innovation and...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 64

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...

Campaigns

Myntra Showcases Srishti Dixit: Guarding Beauty Faves with Flair

Myntra Showcases Srishti Dixit: Guarding Beauty Faves with...

Prakhar Apr 12, 2025 0 8

Myntra’s new ad stars Srishti Dixit as she guards her beauty faves, blending innovative...

Technology

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Meta Pledges Swift Fix as Instagram Flags Surge in Sensitivity

Prakhar Feb 27, 2025 0 102

In response to a surge in flagged sensitive content, Meta vows rapid fixes on Instagram,...

Industry

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia CEO

Himanshu Shekhar Steps Down as GroupM’s Southeast Asia...

Deepanjali Jan 7, 2025 0 118

Himanshu Shekhar steps down as GroupM Southeast Asia CEO after 25 years, leaving...

Industry

TAG Heuer Returns as Official Timekeeper of Formula 1

TAG Heuer Returns as Official Timekeeper of Formula 1

Deepanjali Jan 7, 2025 0 107

TAG Heuer returns as Formula 1's official timekeeper, celebrating innovation and...

Analysis

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Chaayos Cuts Losses by Half in FY24, Turns EBITDA Positive

Deepanjali Dec 31, 2024 0 64

Chaayos achieves EBITDA positivity and cuts losses in half during FY24, maintaining...