Tag: Competitive Excellence

Inside Edge

Rannvijay Singha Joins iQOO: Gaming Jury Fuels Future of...

Prakhar Apr 2, 2025 0 103

iQOO appoints Rannvijay Singha as jury for Chief Gaming Officer selection, merging...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 347

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 51

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Business Spotlight

Ogilvy Consulting Debuts in India, Neeraj Bassi Leads

Ogilvy Consulting Debuts in India, Neeraj Bassi Leads

Anureet Kaur Jun 5, 2025 0 68

Ogilvy launches Ogilvy Consulting in India with Neeraj Bassi as head, aiming to...

Inside Edge

Nykaa Fashion Welcomes Ishaan Khatter and Shanaya

Nykaa Fashion Welcomes Ishaan Khatter and Shanaya

Anureet Kaur Jun 4, 2025 0 71

Nykaa Fashion names Ishaan Khatter and Shanaya Kapoor as brand ambassadors, celebrating...

Technology

AI-Supported Films Now Oscar-Eligible: Academy Opens New Creative Frontier

AI-Supported Films Now Oscar-Eligible: Academy Opens New...

Prakhar Apr 23, 2025 0 160

The Academy announces that AI-assisted films are now eligible for Oscars, revising...

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 347

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...

Industry

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Anureet Kaur Jun 6, 2025 0 51

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Business Spotlight

Ogilvy Consulting Debuts in India, Neeraj Bassi Leads

Ogilvy Consulting Debuts in India, Neeraj Bassi Leads

Anureet Kaur Jun 5, 2025 0 68

Ogilvy launches Ogilvy Consulting in India with Neeraj Bassi as head, aiming to...

Inside Edge

Nykaa Fashion Welcomes Ishaan Khatter and Shanaya

Nykaa Fashion Welcomes Ishaan Khatter and Shanaya

Anureet Kaur Jun 4, 2025 0 71

Nykaa Fashion names Ishaan Khatter and Shanaya Kapoor as brand ambassadors, celebrating...

Technology

AI-Supported Films Now Oscar-Eligible: Academy Opens New Creative Frontier

AI-Supported Films Now Oscar-Eligible: Academy Opens New...

Prakhar Apr 23, 2025 0 160

The Academy announces that AI-assisted films are now eligible for Oscars, revising...

Industry

The Media Giant Who Rethought Advertising: Dr. Bhaskar Das, A Legacy Gone Too Soon

The Media Giant Who Rethought Advertising: Dr. Bhaskar...

Prakhar Jan 15, 2025 0 347

Media stalwart Dr. Bhaskar Das, an icon in Indian media, revolutionized advertising...