Tag: Addressable Ads

Industry

Tata Play rolls out personalized ads for traditional linear...

Sumit Rawat Dec 11, 2023 0 72

Advertisers segment TV audiences, serving distinct ads to households, tailoring...

What makes you hit ‘skip’ on an ad?

Too long

Uninteresting content

Annoying voiceovers

Please select an option!

You already voted this poll before.

What makes you hit ‘skip’ on an ad?

Total Vote: 6

Too long

50 %

Uninteresting content

33.3 %

Annoying voiceovers

16.7 %

What do you think defines a great ad today?

Emotional storytelling

Bold humor

Visual creativity

Viral potential

Please select an option!

You already voted this poll before.

What do you think defines a great ad today?

Total Vote: 6

Emotional storytelling

16.7 %

Bold humor

66.7 %

Visual creativity

0 %

Viral potential

16.7 %

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 94

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...

Campaigns

Deepika Padukone and Hilton Redefine the Art of the Stay

Deepika Padukone and Hilton Redefine the Art of the Stay

Anureet Kaur Jun 13, 2025 0 23

Hilton and Deepika Padukone’s new campaign celebrates memorable stays, thoughtful...

Campaigns

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative Spotlight

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative...

Anureet Kaur Jun 13, 2025 0 36

DDB Mudra’s “Aaj Kya Karoge?” campaign introduces Meta AI as India’s new creative...

Business Spotlight

Zakir Khan’s 60-City Tour: Comedy Goes Nationwide

Zakir Khan’s 60-City Tour: Comedy Goes Nationwide

Anureet Kaur Jun 10, 2025 0 36

Zakir Khan’s 60-city tour with OML and TribeVibe brings stand-up comedy to fans...

Inside Edge

Zepto’s GPT‑Powered Insights: Data Subscription Revolutionizes...

Prakhar May 15, 2025 0 137

Zepto unveils a GPT‑infused data insights subscription, giving brands real‑time...

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 94

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...

Campaigns

Deepika Padukone and Hilton Redefine the Art of the Stay

Deepika Padukone and Hilton Redefine the Art of the Stay

Anureet Kaur Jun 13, 2025 0 23

Hilton and Deepika Padukone’s new campaign celebrates memorable stays, thoughtful...

Campaigns

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative Spotlight

DDB Mudra’s “Aaj Kya Karoge?” Puts Meta AI in India’s Creative...

Anureet Kaur Jun 13, 2025 0 36

DDB Mudra’s “Aaj Kya Karoge?” campaign introduces Meta AI as India’s new creative...

Business Spotlight

Zakir Khan’s 60-City Tour: Comedy Goes Nationwide

Zakir Khan’s 60-City Tour: Comedy Goes Nationwide

Anureet Kaur Jun 10, 2025 0 36

Zakir Khan’s 60-city tour with OML and TribeVibe brings stand-up comedy to fans...

Inside Edge

Zepto’s GPT‑Powered Insights: Data Subscription Revolutionizes...

Prakhar May 15, 2025 0 137

Zepto unveils a GPT‑infused data insights subscription, giving brands real‑time...

Sports

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

IPL 2025 Resumes May 17 After Temporary Suspension Announcement

Prakhar May 13, 2025 0 94

Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...