Home & : Analysis https://sociapanews.com/rss/category/analysis Home & : Analysis en Copyright 2022 © Sociapa News , All rights reserved. Indian Research Industry Hits $3.2 Billion, Driving Insights Growth https://sociapanews.com/indian-research-industry-hits-32-billion-driving-insights-growth https://sociapanews.com/indian-research-industry-hits-32-billion-driving-insights-growth Fri, 20 Dec 2024 16:58:22 +0530 Deepanjali Zepto FY24 Revenue Doubles Amid Rising Ad Spend and Costs https://sociapanews.com/zepto-fy24-revenue-doubles-amid-rising-ad-spend-and-costs https://sociapanews.com/zepto-fy24-revenue-doubles-amid-rising-ad-spend-and-costs Sat, 14 Dec 2024 16:00:58 +0530 Deepanjali TV Ad Volume Drops 2% in 2024 Despite F&B Leadership https://sociapanews.com/tv-ad-volume-drops-2-in-2024-despite-fb-leadership https://sociapanews.com/tv-ad-volume-drops-2-in-2024-despite-fb-leadership Sat, 14 Dec 2024 15:56:04 +0530 Deepanjali Mint Surges to #2 in Business Journalism, Dominates India’s Market https://sociapanews.com/mint-surges-to-2-in-business-journalism-dominates-indias-market https://sociapanews.com/mint-surges-to-2-in-business-journalism-dominates-indias-market Fri, 29 Nov 2024 10:50:25 +0530 sheetal Ola Electric Shares Surge on New Scooter Launch https://sociapanews.com/ola-electric-shares-surge-on-new-scooter-launch https://sociapanews.com/ola-electric-shares-surge-on-new-scooter-launch Wed, 27 Nov 2024 11:11:03 +0530 Deepanjali Media Stocks Show Mixed Performance Amid Market Volatility This Week https://sociapanews.com/media-stocks-show-mixed-performance-amid-market-volatility-this-week https://sociapanews.com/media-stocks-show-mixed-performance-amid-market-volatility-this-week Sat, 23 Nov 2024 20:29:04 +0530 sheetal Glance Records ₹336 Crore Ad Revenue in FY24 with 36% Growth https://sociapanews.com/glance-records-336-crore-ad-revenue-in-fy24-with-36-growth https://sociapanews.com/glance-records-336-crore-ad-revenue-in-fy24-with-36-growth Sat, 23 Nov 2024 17:58:12 +0530 Deepanjali Nykaa Sees 71% Profit Jump and 40% Ad Spend Boost in Q2FY25 https://sociapanews.com/nykaa-sees-71-profit-jump-and-40-ad-spend-boost-in-q2fy25 https://sociapanews.com/nykaa-sees-71-profit-jump-and-40-ad-spend-boost-in-q2fy25 Thu, 14 Nov 2024 11:36:26 +0530 Deepanjali Wow Skin Science Reduces Losses, Eyes Profitability by 2025 https://sociapanews.com/wow-skin-science-reduces-losses-eyes-profitability-by-2025 https://sociapanews.com/wow-skin-science-reduces-losses-eyes-profitability-by-2025 Mon, 04 Nov 2024 11:49:29 +0530 Deepanjali Godrej Consumer Reports Decline in Advertising Spend Despite Growth https://sociapanews.com/godrej-consumer-reports-decline-in-advertising-spend-despite-growth https://sociapanews.com/godrej-consumer-reports-decline-in-advertising-spend-despite-growth Sat, 26 Oct 2024 11:54:57 +0530 Deepanjali Bitcoin Targets $60K Amid Surprising US Inflation Data https://sociapanews.com/bitcoin-targets-60k-amid-surprising-us-inflation-data https://sociapanews.com/bitcoin-targets-60k-amid-surprising-us-inflation-data Mon, 16 Sep 2024 11:55:28 +0530 Sumit Rawat Ganapati Chant Analysis by SAMCO for Stock Recommendations https://sociapanews.com/ganapati-chant-analysis-by-samco-for-stock-recommendations https://sociapanews.com/ganapati-chant-analysis-by-samco-for-stock-recommendations Tue, 10 Sep 2024 08:04:35 +0530 Sumit Rawat India's OTT Audience Reaches 547.3 Million, Driven by AVOD Growth https://sociapanews.com/indias-ott-audience-reaches-5473-million-driven-by-avod-growth https://sociapanews.com/indias-ott-audience-reaches-5473-million-driven-by-avod-growth Thu, 22 Aug 2024 15:30:22 +0530 Sumit Rawat SEO experts claim leaked documents reveal Google's elusive search algorithm https://sociapanews.com/seo-experts-claim-leaked-documents-reveal-googles-elusive-search-algorithm https://sociapanews.com/seo-experts-claim-leaked-documents-reveal-googles-elusive-search-algorithm Thu, 30 May 2024 15:32:27 +0530 Sumit Rawat TATA IPL 2024 achieved a record reach of 2,600 crore views, according to JioCinema https://sociapanews.com/tata-ipl-2024-achieved-a-record-reach-of-2600-crore-views-according-to-jiocinema https://sociapanews.com/tata-ipl-2024-achieved-a-record-reach-of-2600-crore-views-according-to-jiocinema Thu, 30 May 2024 12:18:42 +0530 Sumit Rawat Slower Q4 Growth Expected Amid Weak Services, Factory Output https://sociapanews.com/slower-q4-growth-expected-amid-weak-services-factory-output https://sociapanews.com/slower-q4-growth-expected-amid-weak-services-factory-output Mon, 27 May 2024 17:23:01 +0530 Sumit Rawat Indian apps dominate fantasy sports and betting markets: Report https://sociapanews.com/indian-apps-dominate-fantasy-sports-and-betting-markets-report https://sociapanews.com/indian-apps-dominate-fantasy-sports-and-betting-markets-report Mon, 27 May 2024 13:05:36 +0530 Sumit Rawat Insights from 6.5 Billion Data Points for Brand Growth https://sociapanews.com/insights-from-65-billion-data-points-for-brand-growth https://sociapanews.com/insights-from-65-billion-data-points-for-brand-growth Fri, 24 May 2024 17:18:05 +0530 Sumit Rawat BJP spent Rs 100 crore on Google ads in five months for, Lok Sabha Polls https://sociapanews.com/bjp-spent-rs-100-crore-on-google-ads-in-five-months-for-lok-sabha-polls https://sociapanews.com/bjp-spent-rs-100-crore-on-google-ads-in-five-months-for-lok-sabha-polls Tue, 21 May 2024 12:40:00 +0530 Sumit Rawat ZEEL Witnesses 6.8% Revenue Growth in FY24: Profit Surge https://sociapanews.com/zeel-witnesses-68-revenue-growth-in-fy24-profit-surge https://sociapanews.com/zeel-witnesses-68-revenue-growth-in-fy24-profit-surge Sat, 18 May 2024 15:34:01 +0530 Sumit Rawat FY 23&24: COTT Annual Report notes digital media revenue at Rs 63,200 crore https://sociapanews.com/fy-23-24-cott-annual-report-notes-digital-media-revenue-at-rs-63200-crore https://sociapanews.com/fy-23-24-cott-annual-report-notes-digital-media-revenue-at-rs-63200-crore Fri, 17 May 2024 13:52:18 +0530 Sumit Rawat Star India's sports revenue fell 17% to $105M https://sociapanews.com/star-indias-sports-revenue-fell-17-to-105m https://sociapanews.com/star-indias-sports-revenue-fell-17-to-105m Thu, 09 May 2024 15:10:13 +0530 Sumit Rawat Rural areas boost FMCG sales, bringing positive outcomes https://sociapanews.com/rural-areas-boost-fmcg-sales-bringing-positive-outcomes https://sociapanews.com/rural-areas-boost-fmcg-sales-bringing-positive-outcomes Tue, 07 May 2024 16:52:38 +0530 Sumit Rawat India may become Apple's third&biggest market in three years https://sociapanews.com/india-may-become-apples-third-biggest-market-in-three-years https://sociapanews.com/india-may-become-apples-third-biggest-market-in-three-years Sat, 04 May 2024 14:01:05 +0530 Sumit Rawat Urban India shifts away from YouTube, WhatsApp, FB, and X https://sociapanews.com/urban-india-shifts-away-from-youtube-whatsapp-fb-and-x https://sociapanews.com/urban-india-shifts-away-from-youtube-whatsapp-fb-and-x Wed, 01 May 2024 13:08:09 +0530 Sumit Rawat T20 World Cup: Disney Star holds firm on advertising rates https://sociapanews.com/t20-world-cup-disney-star-holds-firm-on-advertising-rates https://sociapanews.com/t20-world-cup-disney-star-holds-firm-on-advertising-rates Fri, 19 Apr 2024 17:21:38 +0530 Sumit Rawat Google wins amidst intensifying Lok Sabha Elections 2024 political war https://sociapanews.com/google-wins-amidst-intensifying-lok-sabha-elections-2024-political-war https://sociapanews.com/google-wins-amidst-intensifying-lok-sabha-elections-2024-political-war Thu, 18 Apr 2024 17:58:31 +0530 Sumit Rawat Global Phone Shipments Drop by 7.8% in 1Q24, Samsung Takes Lead https://sociapanews.com/global-phone-shipments-drop-by-78-in-1q24-samsung-takes-lead https://sociapanews.com/global-phone-shipments-drop-by-78-in-1q24-samsung-takes-lead Mon, 15 Apr 2024 15:31:22 +0530 Sumit Rawat Videos lose appeal: 33% dip in monthly active users, 2023 https://sociapanews.com/videos-lose-appeal-33-dip-in-monthly-active-users-2023 https://sociapanews.com/videos-lose-appeal-33-dip-in-monthly-active-users-2023 Wed, 10 Apr 2024 17:28:19 +0530 Sumit Rawat Apple Surpasses 10 Million Shipments in India, Emerges as Premium Smartphone Leader https://sociapanews.com/apple-surpasses-10-million-shipments-in-india-emerges-as-premium-smartphone-leader https://sociapanews.com/apple-surpasses-10-million-shipments-in-india-emerges-as-premium-smartphone-leader Tue, 09 Apr 2024 13:29:27 +0530 Sumit Rawat BJP Leads Google Campaign Spending Ahead of Lok Sabha Elections https://sociapanews.com/bjp-leads-google-campaign-spending-ahead-of-lok-sabha-elections https://sociapanews.com/bjp-leads-google-campaign-spending-ahead-of-lok-sabha-elections Tue, 19 Mar 2024 11:56:28 +0530 Sumit Rawat Digital ad growth slows, piquing interest of market analysts worldwide https://sociapanews.com/digital-ad-growth-slows-piquing-interest-of-market-analysts-worldwide https://sociapanews.com/digital-ad-growth-slows-piquing-interest-of-market-analysts-worldwide Fri, 15 Mar 2024 15:17:00 +0530 Sumit Rawat Is retail media accelerating in the digital advertising competition? https://sociapanews.com/is-retail-media-accelerating-in-the-digital-advertising-competition https://sociapanews.com/is-retail-media-accelerating-in-the-digital-advertising-competition Fri, 23 Feb 2024 17:47:19 +0530 Sumit Rawat Programmatic Advertising: The future path for digital marketing evolution https://sociapanews.com/programmatic-advertising-the-future-path-for-digital-marketing-evolution https://sociapanews.com/programmatic-advertising-the-future-path-for-digital-marketing-evolution Tue, 20 Feb 2024 15:14:09 +0530 Sumit Rawat Digital growth forecast: 17% surge expected in 2024 https://sociapanews.com/digital-growth-forecast-17-surge-expected-in-2024 https://sociapanews.com/digital-growth-forecast-17-surge-expected-in-2024 Fri, 16 Feb 2024 20:04:40 +0530 Sumit Rawat Auto sector excels in digital AdEx, led by paid search https://sociapanews.com/auto-sector-excels-in-digital-adex-led-by-paid-search https://sociapanews.com/auto-sector-excels-in-digital-adex-led-by-paid-search Thu, 15 Feb 2024 12:56:44 +0530 Sumit Rawat Digital AdEx of FMCG matches TV, powered by growth factors https://sociapanews.com/digital-adex-of-fmcg-matches-tv-powered-by-growth-factors https://sociapanews.com/digital-adex-of-fmcg-matches-tv-powered-by-growth-factors Mon, 12 Feb 2024 11:37:37 +0530 Sumit Rawat Small firms become major contributors to digital ad spending in India https://sociapanews.com/small-firms-become-major-contributors-to-digital-ad-spending-in-india https://sociapanews.com/small-firms-become-major-contributors-to-digital-ad-spending-in-india Fri, 09 Feb 2024 18:37:26 +0530 Sumit Rawat Digital Media surpasses combined share of TV, Radio, OOH, Cinema in 2023 https://sociapanews.com/digital-media-surpasses-combined-share-of-tv-radio-ooh-cinema-in-2023 https://sociapanews.com/digital-media-surpasses-combined-share-of-tv-radio-ooh-cinema-in-2023 Thu, 08 Feb 2024 18:30:30 +0530 Sumit Rawat Ad's Green Evolution: Eco&Friendly Revolution in Marketing Communication https://sociapanews.com/ads-green-evolution-eco-friendly-revolution-in-marketing-communication https://sociapanews.com/ads-green-evolution-eco-friendly-revolution-in-marketing-communication Wed, 07 Feb 2024 12:37:59 +0530 Sumit Rawat FMCG Giants Boost Ad Spending Amidst Improved Margins and Economic Positivity https://sociapanews.com/fmcg-giants-boost-ad-spending-amidst-improved-margins-and-economic-positivity https://sociapanews.com/fmcg-giants-boost-ad-spending-amidst-improved-margins-and-economic-positivity Mon, 05 Feb 2024 19:23:28 +0530 Sumit Rawat FMCG industry anticipates increased consumption with favorable budget announcements https://sociapanews.com/fmcg-industry-anticipates-increased-consumption-with-favorable-budget-announcements https://sociapanews.com/fmcg-industry-anticipates-increased-consumption-with-favorable-budget-announcements Sat, 03 Feb 2024 11:57:37 +0530 Sumit Rawat Revolutionizing Brand Building: Insights from Myntra Ads' CMO Conclave https://sociapanews.com/revolutionizing-brand-building-insights-from-myntra-ads-cmo-conclave https://sociapanews.com/revolutionizing-brand-building-insights-from-myntra-ads-cmo-conclave Tue, 30 Jan 2024 12:13:38 +0530 Sumit Rawat Cinema ads hit again, all thanks to box office hits https://sociapanews.com/cinema-ads-hit-again-all-thanks-to-box-office-hits https://sociapanews.com/cinema-ads-hit-again-all-thanks-to-box-office-hits Mon, 29 Jan 2024 13:00:49 +0530 Sumit Rawat Digital Advertising Surpasses TV Industry Amid Economic Challenges in India https://sociapanews.com/digital-advertising-surpasses-tv-industry-amid-economic-challenges-in-india https://sociapanews.com/digital-advertising-surpasses-tv-industry-amid-economic-challenges-in-india Mon, 22 Jan 2024 15:08:53 +0530 Sumit Rawat India ranks third globally in video market, recent report reveals https://sociapanews.com/india-ranks-third-globally-in-video-market-recent-report-reveals https://sociapanews.com/india-ranks-third-globally-in-video-market-recent-report-reveals Fri, 05 Jan 2024 19:28:54 +0530 Sumit Rawat 2023 Marketing: Embracing social responsibility, agility, AI&driven conversations prevailed https://sociapanews.com/2023-marketing-embracing-social-responsibility-agility-ai-driven-conversations-prevailed https://sociapanews.com/2023-marketing-embracing-social-responsibility-agility-ai-driven-conversations-prevailed Fri, 29 Dec 2023 19:57:39 +0530 Sumit Rawat Can Reliance&Disney India merger conclude within two months realistically? https://sociapanews.com/Reliance-Disney-India-merger https://sociapanews.com/Reliance-Disney-India-merger Thu, 28 Dec 2023 19:22:57 +0530 Sumit Rawat 2024: GenAI's pivotal moment in the marketing landscape beckons? https://sociapanews.com/2024-genais-pivotal-moment-in-the-marketing-landscape-beckons https://sociapanews.com/2024-genais-pivotal-moment-in-the-marketing-landscape-beckons Tue, 26 Dec 2023 19:09:01 +0530 Sumit Rawat Influencer Marketing in 2023: Rise and Regulation Trends Unveiled https://sociapanews.com/influencer-marketing-in-2023-rise-and-regulation-trends-unveiled https://sociapanews.com/influencer-marketing-in-2023-rise-and-regulation-trends-unveiled Fri, 22 Dec 2023 16:01:59 +0530 Sumit Rawat Government allocated Rs 967 crore for print media ads since 2019 https://sociapanews.com/government-allocated-rs-967-crore-for-print-media-ads-since-2019 https://sociapanews.com/government-allocated-rs-967-crore-for-print-media-ads-since-2019 Wed, 20 Dec 2023 19:50:12 +0530 Sumit Rawat Zee&Sony and RIL&Disney: corporate mergers shaping entertainment landscapes https://sociapanews.com/zee-sony-and-ril-disney-corporate-mergers-shaping-entertainment-landscapes https://sociapanews.com/zee-sony-and-ril-disney-corporate-mergers-shaping-entertainment-landscapes Tue, 19 Dec 2023 19:41:47 +0530 Sumit Rawat 2023: OOH's resilient resurgence defines the year in advertising https://sociapanews.com/2023-oohs-resilient-resurgence-defines-the-year-in-advertising https://sociapanews.com/2023-oohs-resilient-resurgence-defines-the-year-in-advertising Mon, 18 Dec 2023 19:43:34 +0530 Sumit Rawat Are brands on social media treading delicate, risky paths? https://sociapanews.com/are-brands-on-social-media-treading-delicate-risky-paths https://sociapanews.com/are-brands-on-social-media-treading-delicate-risky-paths Thu, 14 Dec 2023 18:29:59 +0530 Sumit Rawat Data.ai predicts a fall in Twitter and Threads by 2024 https://sociapanews.com/dataai-predicts-a-fall-in-twitter-and-threads-by-2024 https://sociapanews.com/dataai-predicts-a-fall-in-twitter-and-threads-by-2024 Tue, 12 Dec 2023 18:26:40 +0530 Sumit Rawat India set to reach Rs 394 bn in programmatic ad revenue https://sociapanews.com/india-set-to-reach-rs-394-bn-in-programmatic-ad-revenue https://sociapanews.com/india-set-to-reach-rs-394-bn-in-programmatic-ad-revenue Tue, 05 Dec 2023 19:44:49 +0530 Sumit Rawat ICC World Cup Semifinal: Ind vs NZ Achieves 5.3 Crore Peak https://sociapanews.com/icc-world-cup-semifinal-ind-vs-nz-achieves-53-crore-peak https://sociapanews.com/icc-world-cup-semifinal-ind-vs-nz-achieves-53-crore-peak Thu, 16 Nov 2023 20:08:22 +0530 Sumit Rawat Understanding Google AdSense: Navigating Recent Changes for Publishers https://sociapanews.com/understanding-google-adsense-navigating-recent-changes-for-publishers https://sociapanews.com/understanding-google-adsense-navigating-recent-changes-for-publishers Tue, 14 Nov 2023 20:07:48 +0530 Sumit Rawat Meta's Revenue Surge: Unveiling the Drivers Behind Click&to&Message Ad Success https://sociapanews.com/metas-revenue-surge-unveiling-the-drivers-behind-click-to-message-ad-success https://sociapanews.com/metas-revenue-surge-unveiling-the-drivers-behind-click-to-message-ad-success Thu, 09 Nov 2023 19:33:29 +0530 Sumit Rawat Desi D2C Brands' Global Leap: Challenges and Opportunities in Sight https://sociapanews.com/desi-d2c-brands-global-leap-challenges-and-opportunities-in-sight https://sociapanews.com/desi-d2c-brands-global-leap-challenges-and-opportunities-in-sight Tue, 07 Nov 2023 18:36:16 +0530 Sumit Rawat Does Data Analytics hold the key to optimizing performance marketing? https://sociapanews.com/does-data-analytics-hold-the-key-to-optimizing-performance-marketing https://sociapanews.com/does-data-analytics-hold-the-key-to-optimizing-performance-marketing Thu, 02 Nov 2023 19:41:16 +0530 Sumit Rawat Disney+ Hotstar Sets New Record with 4.3 Crore Viewers for India vs New Zealand World Cup Match https://sociapanews.com/disney-hotstar-sets-new-record-with-43-crore-viewers-for-india-vs-new-zealand-world-cup-match https://sociapanews.com/disney-hotstar-sets-new-record-with-43-crore-viewers-for-india-vs-new-zealand-world-cup-match Mon, 23 Oct 2023 19:40:47 +0530 Sumit Rawat Festive Season World Cup: A Boon for Brand Marketing Strategies? https://sociapanews.com/festive-season-world-cup-a-boon-for-brand-marketing-strategies https://sociapanews.com/festive-season-world-cup-a-boon-for-brand-marketing-strategies Thu, 28 Sep 2023 19:04:54 +0530 Sumit Rawat According to the analysis, the worldwide advertising market would rise by 4.7% to $762.5 billion in 2024 https://sociapanews.com/according-to-the-analysis-the-worldwide-advertising-market-would-rise-by-47-to-7625-billion-in-2024 https://sociapanews.com/according-to-the-analysis-the-worldwide-advertising-market-would-rise-by-47-to-7625-billion-in-2024 Mon, 12 Jun 2023 13:47:54 +0530 Sumit Rawat For fiscal years 21&22, the television sector had a 25% increase in ad income. https://sociapanews.com/for-fiscal-years-21-22-the-television-sector-had-a-25-increase-in-ad-income https://sociapanews.com/for-fiscal-years-21-22-the-television-sector-had-a-25-increase-in-ad-income Sat, 25 Feb 2023 08:11:57 +0530 Sumit Rawat Can ChatGPT write a new marketing script? https://sociapanews.com/can-chatgpt-write-a-new-marketing-script https://sociapanews.com/can-chatgpt-write-a-new-marketing-script Fri, 24 Feb 2023 07:49:23 +0530 Sumit Rawat Are digital news providers experiencing a decline in mobile traffic? https://sociapanews.com/are-digital-news-providers-experiencing-a-decline-in-mobile-traffic https://sociapanews.com/are-digital-news-providers-experiencing-a-decline-in-mobile-traffic Wed, 22 Feb 2023 07:43:26 +0530 admin Insights on Advertising Industry in 2022 and Wavemaker's Plans for 2023: Ajay Gupte https://sociapanews.com/insights-on-advertising-industry-in-2022-and-wavemakers-plans-for-2023-ajay-gupte https://sociapanews.com/insights-on-advertising-industry-in-2022-and-wavemakers-plans-for-2023-ajay-gupte Tue, 21 Feb 2023 08:27:58 +0530 admin Meta's AR Playbook will assist brands in connecting with customers https://sociapanews.com/metas-ar-playbook-will-assist-brands-in-connecting-with-customers https://sociapanews.com/metas-ar-playbook-will-assist-brands-in-connecting-with-customers Wed, 01 Feb 2023 09:39:33 +0530 admin How CaratLane is benefiting from a strong omnichannel strategy https://sociapanews.com/how-caratlane-is-benefiting-from-a-strong-omnichannel-strategy https://sociapanews.com/how-caratlane-is-benefiting-from-a-strong-omnichannel-strategy Thu, 26 Jan 2023 00:28:26 +0530 admin Top OTT in India and third worldwide in terms of downloads is MX Player https://sociapanews.com/top-ott-in-india-and-third-worldwide-in-terms-of-downloads-is-mx-player https://sociapanews.com/top-ott-in-india-and-third-worldwide-in-terms-of-downloads-is-mx-player Wed, 18 Jan 2023 05:28:18 +0530 admin Advertisers for the DP World ILT20 respond favorably to ZEE https://sociapanews.com/advertisers-for-the-dp-world-ilt20-respond-favorably-to-zee https://sociapanews.com/advertisers-for-the-dp-world-ilt20-respond-favorably-to-zee Tue, 17 Jan 2023 08:07:18 +0530 admin Trending Now: 2023 predictions for TV advertising https://sociapanews.com/trending-now-2023-predictions-for-tv-advertising https://sociapanews.com/trending-now-2023-predictions-for-tv-advertising Tue, 17 Jan 2023 08:05:10 +0530 admin From Metaverse to Nano Learning, Trends That Will Drive the Education Industry in 2023 https://sociapanews.com/from-metaverse-to-nano-learning-trends-that-will-drive-the-education-industry-in-2023 https://sociapanews.com/from-metaverse-to-nano-learning-trends-that-will-drive-the-education-industry-in-2023 Sun, 15 Jan 2023 07:10:26 +0530 admin In 2023, PR will emphasise audience personas, transparency, and authenticity: Aman Gupta https://sociapanews.com/in-2023-pr-will-emphasise-audience-personas-transparency-and-authenticity-aman-gupta https://sociapanews.com/in-2023-pr-will-emphasise-audience-personas-transparency-and-authenticity-aman-gupta Sat, 14 Jan 2023 07:44:24 +0530 admin TAM AdEx reports a 26% increase in TV ad volumes in year 2022 over year 2019 https://sociapanews.com/tam-adex-reports-a-26-increase-in-tv-ad-volumes-in-year-2022-over-year-2019 https://sociapanews.com/tam-adex-reports-a-26-increase-in-tv-ad-volumes-in-year-2022-over-year-2019 Fri, 13 Jan 2023 07:57:02 +0530 admin We will witness a transition from storytelling to story living https://sociapanews.com/we-will-witness-a-transition-from-storytelling-to-story-living https://sociapanews.com/we-will-witness-a-transition-from-storytelling-to-story-living Wed, 11 Jan 2023 08:05:39 +0530 admin Real world to metaverse: Will meta platforms recover in 2023? https://sociapanews.com/real-world-to-metaverse-will-meta-platforms-recover-in-2023 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admin Esports 2023: Advertisers are in the game now https://sociapanews.com/esports-2023-advertisers-are-in-the-game-now https://sociapanews.com/esports-2023-advertisers-are-in-the-game-now Wed, 04 Jan 2023 08:09:35 +0530 admin This year's outdoor advertising will be dominated by pDOOH https://sociapanews.com/this-years-outdoor-advertising-will-be-dominated-by-pdooh https://sociapanews.com/this-years-outdoor-advertising-will-be-dominated-by-pdooh Wed, 04 Jan 2023 08:04:08 +0530 admin The emergence of social commerce: Why are brands becoming aware of it? https://sociapanews.com/the-emergence-of-social-commerce-why-are-brands-becoming-aware-of-it https://sociapanews.com/the-emergence-of-social-commerce-why-are-brands-becoming-aware-of-it Tue, 03 Jan 2023 06:58:29 +0530 admin Looking back at the Top 7 series that dominated OTT platforms as we say goodbye to 2022 https://sociapanews.com/looking-back-at-the-top-7-series-that-dominated-ott-platforms-as-we-say-goodbye-to-2022 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